With the increasing penetration of smartphones, data becoming affordable and ever-growing availability of content, 80 percent of internet users across all age-groups in the country are accessing YouTube, according to Google India. The Google-owned company highlighted how YouTube is associated with India’s internet growth story at the “Brandcast 2018” event as it celebrated its 10th […]
Google is announcing new efforts today to support the media industry by fighting misinformation and bolstering journalism, which will live under a newly announced umbrella called the Google News Initiative. Google already offers something similar in Europe through the Digital News Initiative, but the Google News Initiative is intended to be a wider worldwide expansion […]
Google has announced a new function to its digital ecosystem called Shopping Actions, allowing customers to use its Assistant and Search engine to streamline online purchasing. In a statement on its “Inside Adwords” blog, Google said, “Today’s consumers don’t just want answers; more and more, they’re craving relevant, meaningful, and immediate assistance in completing their […]
Retailers will soon find a wider selection of ads available to them on Pinterest. The visual search company is expanding its “Shopping Ads” feature, which was tested with a handful of retailers last year. The ads, which consumers see in their Pinterest search feeds, will now be available to hundreds of other brands after a […]
Google has announced that it is opening Maps by providing new APIs for game developers. These new APIs will allow developers to use the latest, rich location and mapping data with real-time updates for any new changes to the map. According to the announcement post on Google Maps APIs Blog, the company announced a […]
Google, eBay and other technology leaders are aiming to protect the world’s animals. Why? In a widely unregulated social-media world, many tech platforms have become a haven for the wildlife black market, a $20 billion industry. The sale of illegal animal goods — from ivory to exotic pets — is the fourth-largest criminal global trade […]
Google Station is the company’s high-speed public Wi-Fi platform that first launched in India two years ago and later expanded to Indonesia. The free service is now available in Mexico City. The premise behind Station is to improve access to high bandwidth services in areas where internet data plans might not be affordable, and thus […]
Google has shared that the company’s ads team killed 3.2 billion so-called “bad ads” in 2017, an increase of 88 percent from the previous year, when the company removed 1.7 billion “bad ads.” Put another way, Google took down more than 100 bad ads per second last year. “Bad ads” consist of any advertising that […]
Apple is seeking to make a fresh start in its often-strained relationship with publishers after drawing digital magazine distributor Texture under its wing for an undisclosed sum. The subscription service, formed by a consortium of publishers in 2009, gives members access to articles from over 200 magazines on both Apple and Android devices for just […]
Google is rolling out a new update to its Google Home devices in the UK to enable free calls to landlines and mobiles. Voice calling was originally enabled in the US back in August, and it’s now making its way over the pond to Google Home and Google Home Mini devices in the UK. Brits […]