Adverty today announces a new partnership with global gaming marketing & gametech company Livewire, as it continues its expansion into key markets globally. The collaboration brings Adverty's in-game ad inventory locally to Asia Pacific, the largest continent in gaming.
Adverty Partners With Livewire To Continue Growth Of In-Game Advertising Across Asia Pacific
● Three out of four people surveyed are likely or highly likely to buy through social media in the future.
● 41% of respondents worldwide made purchases or intend to make purchases involving social platforms.
● Four out of five respondents are likely to buy on social media if they have watched a livestream or participated in conversational commerce.
● 43% of survey respondents said they prefer digital wallet or mobile payments in shopping transactions.