SplitMetrics acquires App Radar in seven figure deal to revolutionize mobile growth

SplitMetrics acquires App Radar in seven figure deal to revolutionize mobile growth

US and Austrian startups will create one stop shop for app growth on the major app stores, serving 1,000+ customers across more than 100 countries SplitMetrics, an American startup specializing in app growth solutions, has acquired App Radar, an Austrian app marketing and analytics platform in a seven figure all-cash deal. The agreement creates the industry’s […]

REVOLUTIONARY WORD-OF-MOUTH APP LAUNCHED IN MANCHESTER LAST WEEK

<strong>REVOLUTIONARY WORD-OF-MOUTH APP LAUNCHED IN MANCHESTER LAST WEEK</strong>

The Circle of Trust is female led, a world first and headquartered in the north west The Circle of Trust, the Manchester founded, female led and a revolutionary world first launched in the UK last week at No. 1 Circle Square in the presence of the great and the good of the Manchester business community. […]

Creative Tech Studio Wins Prestigious BIMA Award for Innovative App

Creative Tech Studio Wins Prestigious BIMA Award for Innovative App

Aer Studios Celebrates National Recognition for Achievements in Gamified eLearning with The Data Escape Room Aer Studios, the South West-based creative tech studio, has won a BIMA Award for its groundbreaking gamification project, The Data Escape Room. This national award-winning digital eLearning tool is designed to enhance data literacy among professionals through an engaging and […]

More Consumers Are Downloading Quick Service Restaurants’ Apps, Revealing Key Loyalty Strategy, Shows InMobi Insights Annual Survey

<strong>More Consumers Are Downloading Quick Service Restaurants’ Apps, Revealing Key Loyalty Strategy, Shows InMobi Insights Annual Survey</strong>

Consumers Download QSR Apps Mainly for Discounts and Promotions InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, released new insights from its annual survey that shed light on the evolving consumer preferences and behaviours with Quick Service Restaurants (QSR). The study, conducted year-over-year, found that consumers value QSRs […]

Expense management app achieves industry first with new service, Expend Card Connect.

Expense management app achieves industry first with new service, Expend Card Connect.

The spend and expense management platform Expend has launched ‘Expend Card Connect’, enabling real-time integration of Visa Business Card transactions for seamless processing of business expenses. The new product enables Visa Business Card debit and credit transactions to be passed into Expend in real-time. This allows expense data to be processed and ready for review […]

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Samsung Espana and Cheil Worldwide Spain have created a ground-breaking AI app for people with autism that autonomously turns down the volume on fear-triggering sounds they find disturbing without isolating them by cancelling out noise altogether. The app is the first ever smart noise-management app that works in real-time to enable people to manage individual […]

King ADZ creates eye opening social media advertising campaign for DNA-based health app, SelfDecode.com

King ADZ creates eye opening social media advertising campaign for DNA-based health app, SelfDecode.com

Writer, photographer and filmmaker, King ADZ, has created a month-long social media campaign for SelfDecode.com featuring the CEO and founder of the brand dancing and then stripping off to demonstrate just how good the website and app really are. The campaign, which will run on Meta and Google, aims to put SelfDecode.com on the map […]

Adverty and Yazle announce exclusive in-game ad partnership in MENA region

Adverty, the leading in-game advertising provider and multi-patent-holding creator of Metaverse-ready ad opportunities, announces exclusive partnership with Yazle

Adverty and Yazle announce exclusive in-game ad partnership in MENA region

Adverty AB today unveils an exclusive partnership with Yazle – having signed an agreement that allows the digital agency to represent and sell Adverty’s full inventory in MENA exclusively. This will be on a managed service basis; thereby enabling advertisers in the region to grasp seamless and immersive, in-game advertising opportunities. The exclusive partnership between […]

App Radar introduces innovative Google and Apple mobile user acquisition tool

Enables marketing teams to work together within one platform and understand the impact of Google and Apple Store organic traffic on total user acquisition Launches new certifications with free courses from App Radar Academy on app store optimisation, Google app campaigns and Apple search ads

App Radar introduces innovative Google and Apple mobile user acquisition tool

App marketing and analytics platform App Radar has introduced a new innovative tool that enables companies to combine their app’s organic and paid user acquisition data in one place for both Google and Apple app stores.  The tool enables app marketers to understand the correlation between their organic and paid user acquisition efforts; how paid conversions impact […]

The festival wristband that monitors your drinking

The festival wristband that monitors your drinking

Lick it to find out. A new initiative at a Finnish music festival is paving the way for more responsible and enjoyable drinking The long-awaited summer festival season is here. After years of lockdowns and social distancing, many are looking to let loose. Yet hot, crowded festivals can be ripe spaces for excessive alcohol use.  […]

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