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PubMatic partners with SeenThis

PubMatic (NASDAQ: PUBM) has agreed a new partnership with adaptive streaming specialist, SeenThis to deliver high-quality digital advertising while minimising carbon…

By Newsroom on May 18, 2023Comments Off on PubMatic partners with SeenThis

Lumen Releases Report from PwC on the ROI of Attention Technology

Lumen becomes the first attention technology company to be assessed by the global consulting firm Lumen Research, the leading technology provider,…

By Newsroom on April 27, 2023Comments Off on Lumen Releases Report from PwC on the ROI of Attention Technology

GumGum furthers its investment in Japan, tapping Kenzo Selby, former Head of Sales at Teads, as new Managing Director

GumGum, a contextual-first, global digital advertising platform, showed its deepening…

By Newsroom on September 26, 2023No Comment

GumGum Verity™ First Contextual Provider to be Awarded SOC2 Compliance

GumGum, the contextual-first, digital advertising platform, announced today that it…

By Newsroom on September 14, 2023Comments Off on GumGum Verity™ First Contextual Provider to be Awarded SOC2 Compliance

More Consumers Are Downloading Quick Service Restaurants’ Apps, Revealing Key Loyalty Strategy, Shows InMobi Insights Annual Survey

Consumers Download QSR Apps Mainly for Discounts and Promotions InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, released new insights from…

By Newsroom on August 16, 2023Comments Off on More Consumers Are Downloading Quick Service Restaurants’ Apps, Revealing Key Loyalty Strategy, Shows InMobi Insights Annual Survey

Expense management app achieves industry first with new service, Expend Card Connect.

The spend and expense management platform Expend has launched ‘Expend Card Connect’, enabling real-time integration of Visa Business Card transactions for seamless processing of business expenses. The new…

By Newsroom on May 16, 2023Comments Off on Expense management app achieves industry first with new service, Expend Card Connect.

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Samsung Espana and Cheil Worldwide Spain have created a ground-breaking AI app for people with autism that autonomously turns down the volume on fear-triggering sounds they find disturbing…

By Newsroom on April 6, 2023Comments Off on Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Opportunities for Digital Back-to-School Sales Increase, Shows InMobi Insights Annual Survey

Shoppers Diversify Purchases Beyond Big Box Retailers InMobi, a leading provider of content, monetisation, and marketing technologies that…

By Newsroom on August 30, 2023Comments Off on Opportunities for Digital Back-to-School Sales Increase, Shows InMobi Insights Annual Survey

IAS Media Quality Report Finds Mobile Ad Fraud in the UK maintains low rate in 2022

Key to beating back fraud is widespread adoption of optimisation and prevention strategies Integral Ad Science (Nasdaq: IAS),…

By Newsroom on May 11, 2023Comments Off on IAS Media Quality Report Finds Mobile Ad Fraud in the UK maintains low rate in 2022

Lumen Releases Report from PwC on the ROI of Attention Technology

Lumen becomes the first attention technology company to be assessed by the global consulting firm Lumen Research, the…

By Newsroom on April 27, 2023Comments Off on Lumen Releases Report from PwC on the ROI of Attention Technology

SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

SMARTY, the SIM-only mobile network owned by Hutchison 3G,…

By Newsroom on February 14, 2023

Freeverse partners with Play the Game to launch first evolving NFTs campaign for Balearic Islands Department of Tourism

Freeverse’s Living Asset™ technology will power five “Poseidonic” evolving…

By Newsroom on February 9, 2023

STELLA ARTOIS UNFILTERED ANNOUNCES THE WORLD’S FIRST PLAYABLE TV AD ON THE SIMS WITH LIVE STREAM TWITCH

Stella Artois is making its first foray into the…

By Newsroom on February 2, 2023

PubMatic partners with SeenThis

PubMatic (NASDAQ: PUBM) has agreed a new partnership with…

By Newsroom on May 18, 2023

Lumen Releases Report from PwC on the ROI of Attention Technology

Lumen becomes the first attention technology company to be…

By Newsroom on April 27, 2023

Adnami Signs with Schibsted & Amedia to Deliver High Impact Ads with Unparalleled Reach Across The Nordics

Adnami’s partnership with the largest media group in the…

By Newsroom on March 16, 2023

GumGum Announces Industry’s First 100% Brand Safe Ad Exchange

Contextual leader enhances ad exchange to incorporate accredited brand…

By Newsroom on March 16, 2023

Expense management app achieves industry first with new service, Expend Card Connect.

The spend and expense management platform Expend has launched…

By Newsroom on May 16, 2023

King ADZ creates eye opening social media advertising campaign for DNA-based health app, SelfDecode.com

Writer, photographer and filmmaker, King ADZ, has created a…

By Newsroom on August 22, 2022

EE launches HUGE “Broadband Made For You” Nationwide campaign

EE announces its new online Game Store with a…

By Newsroom on July 20, 2023

SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

SMARTY, the SIM-only mobile network owned by Hutchison 3G,…

By Newsroom on February 14, 2023

Freeverse partners with Play the Game to launch first evolving NFTs campaign for Balearic Islands Department of Tourism

Freeverse’s Living Asset™ technology will power five “Poseidonic” evolving…

By Newsroom on February 9, 2023

Opportunities for Digital Back-to-School Sales Increase, Shows InMobi Insights Annual Survey

Shoppers Diversify Purchases Beyond Big Box Retailers InMobi, a…

By Newsroom on August 30, 2023

IAS Media Quality Report Finds Mobile Ad Fraud in the UK maintains low rate in 2022

Key to beating back fraud is widespread adoption of…

By Newsroom on May 11, 2023

Lumen Releases Report from PwC on the ROI of Attention Technology

Lumen becomes the first attention technology company to be…

By Newsroom on April 27, 2023

ADFORM AD SERVER TO UNLOCK DATA INSIGHT CAPABILITIES IN COLLABORATION WITH LENOVO

Global technology company partners with leading programmatic platform to support its digital transformation journey Adform, the global programmatic platform, today announced it will be…

By Newsroom on August 30, 2023Comments Off on ADFORM AD SERVER TO UNLOCK DATA INSIGHT CAPABILITIES IN COLLABORATION WITH LENOVO

PubMatic Unveils Holistic Commerce Media Offering with the Launch of Convert

IPG Mediabrands, dentsu, Lyft Media, MiQ, and Wallapop Leverage PubMatic Technology to Drive Onsite and Offsite Performance PubMatic (Nasdaq: PUBM), an independent technology company…

By Newsroom on July 25, 2023Comments Off on
PubMatic Unveils Holistic Commerce Media Offering with the Launch of Convert

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally…

By Newsroom on May 18, 2022Comments Off on Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

GumGum furthers its investment in Japan, tapping Kenzo Selby, former Head of Sales at Teads, as new Managing Director

SeenThis and Val Morgan Digital celebrate six months of carbon emission minimisation thanks to pioneering partnership focused on sustainability and performance

GumGum Verity™ First Contextual Provider to be Awarded SOC2 Compliance

Brand Metrics fuels expansion by appointing a new Client Success Manager

impact.com Announces Acquisition of SaaSquatch to Help Brands Increase Revenue and Reach New Audiences Through Authentic and Trusted Customer Referrals

GumGum Launches Initiative to Drive Action, Attention, and Awareness for Advocacy Organisations Across CTV With Innovative In-Video Ad Unit

PubMatic partners with SeenThis

Lumen Releases Report from PwC on the ROI of Attention Technology

GumGum furthers its investment in Japan, tapping Kenzo Selby, former Head of Sales at Teads, as new Managing Director

SeenThis and Val Morgan Digital celebrate six months of carbon emission minimisation thanks to pioneering partnership focused on sustainability and performance

GumGum Verity™ First Contextual Provider to be Awarded SOC2 Compliance

More Consumers Are Downloading Quick Service Restaurants’ Apps, Revealing Key Loyalty Strategy, Shows InMobi Insights Annual Survey

Expense management app achieves industry first with new service, Expend Card Connect.

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Opportunities for Digital Back-to-School Sales Increase, Shows InMobi Insights Annual Survey

IAS Media Quality Report Finds Mobile Ad Fraud in the UK maintains low rate in 2022

Lumen Releases Report from PwC on the ROI of Attention Technology

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

Freeverse partners with Play the Game to launch first evolving NFTs campaign for Balearic Islands Department of Tourism

STELLA ARTOIS UNFILTERED ANNOUNCES THE WORLD’S FIRST PLAYABLE TV AD ON THE SIMS WITH LIVE STREAM TWITCH

PubMatic partners with SeenThis

Lumen Releases Report from PwC on the ROI of Attention Technology

Adnami Signs with Schibsted & Amedia to Deliver High Impact Ads with Unparalleled Reach Across The Nordics

GumGum Announces Industry’s First 100% Brand Safe Ad Exchange

More Consumers Are Downloading Quick Service Restaurants’ Apps, Revealing Key Loyalty Strategy, Shows InMobi Insights Annual Survey

Expense management app achieves industry first with new service, Expend Card Connect.

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

King ADZ creates eye opening social media advertising campaign for DNA-based health app, SelfDecode.com

EE launches HUGE “Broadband Made For You” Nationwide campaign

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

Freeverse partners with Play the Game to launch first evolving NFTs campaign for Balearic Islands Department of Tourism

Opportunities for Digital Back-to-School Sales Increase, Shows InMobi Insights Annual Survey

IAS Media Quality Report Finds Mobile Ad Fraud in the UK maintains low rate in 2022

Lumen Releases Report from PwC on the ROI of Attention Technology

Groundbreaking research study, “The Point of Search”, reveals that mobile searches conducted in out of home locations are 38% more likely to lead to a purchase compared to mobile searches conducted at home

ADFORM AD SERVER TO UNLOCK DATA INSIGHT CAPABILITIES IN COLLABORATION WITH LENOVO

PubMatic Unveils Holistic Commerce Media Offering with the Launch of Convert

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally