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Brand Metrics Wins “Best CTV Ad Tech Innovation” at the 2025 European Video Awards

Panel-less brand lift solution takes the honours at the leading awards celebrating video and CTV innovation Brand Metrics, the leading brand…

By Newsroom on October 2, 2025Comments Off on Brand Metrics Wins “Best CTV Ad Tech Innovation” at the 2025 European Video Awards

Taboola partners with JOE Media Group to boost user engagement, initial success shows a 40% increase in ad revenue

Taboola (Nasdaq: TBLA), a global leader in delivering performance at scale for advertisers, today announces its new partnership with JOE Media Group.…

By Newsroom on September 30, 2025Comments Off on Taboola partners with JOE Media Group to boost user engagement, initial success shows a 40% increase in ad revenue

Airship Study: No-Code Native App Experiences Double Purchase Frequency (+140%), Offering Path to Profitable Holiday Growth

New research quantifies the massive conversion lift from optimising native…

By Newsroom on November 27, 2025Comments Off on Airship Study: No-Code Native App Experiences Double Purchase Frequency (+140%), Offering Path to Profitable Holiday Growth

Jellyfish maximizes Google Ads PMax performance using insights from LLMs

Jellyfish becomes the first company to leverage AI brand perception…

By Newsroom on November 20, 2025Comments Off on Jellyfish maximizes Google Ads PMax performance using insights from LLMs

NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

Octave AI offers advertisers an end-to-end audio advertising solution, from…

By Newsroom on October 23, 2025Comments Off on NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

Verve Group’s ATOM 3.0 brings ID-less, on-device behavioural targeting to 10,000+ apps

Verve Group today announced the release of ATOM 3.0, its enhanced solution for mobile user addressability. ATOM 3.0 is an industry-first, on-device targeting solution for iOS that gives…

By Newsroom on April 30, 2024Comments Off on Verve Group’s ATOM 3.0 brings ID-less, on-device behavioural targeting to 10,000+ apps

A New Tool to Help Marketers Measure and Optimize Mobile App Performance

Introducing Airship’s latest feature, the App Health Dashboard, a brand-new reporting dashboard that tracks your app’s performance through the entire mobile app lifecycle! Tailored reports to highlight key…

By Newsroom on March 13, 2024Comments Off on A New Tool to Help Marketers Measure and Optimize Mobile App Performance

The Lucy Rayner Foundation collaborates with Snapchat to launch transformative lens empowering young people to use their voices

The Lucy Rayner Foundation (TLRF) based in Surrey, a well-known mental health charity focusing on awareness and supporting young adults, is delighted to announce a collaboration with Snapchat,…

By Newsroom on January 31, 2024Comments Off on The Lucy Rayner Foundation collaborates with Snapchat to launch transformative lens empowering young people to use their voices

Mintegral unveils 2025 APAC app-economy data insights as AI apps surge

Short-drama explodes and ‘blue-ocean’ Android stores unlock cheaper user growth Mintegral today released new data and advertiser guidance…

By Newsroom on October 14, 2025Comments Off on Mintegral unveils 2025 APAC app-economy data insights as AI apps surge

Marketers bet big on AI – but over half fear it will take their job

No Brainer’s 2025 Marketing Trends Report reveals industry professionals’ optimism as AI begins to prove its value Over half of…

By Newsroom on September 8, 2025Comments Off on Marketers bet big on AI – but over half fear it will take their job

HALF OF ALL MOBILE GAMERS HAVE EARNED MONEY PLAYING GAMES, FINDS SURVEY OF 2,000 PLAYERS

– Almedia’s ‘Rewarded Returns Part Two: The Player Perspective’ reveals mass adoption of real world rewards in mobile…

By Newsroom on March 13, 2025Comments Off on HALF OF ALL MOBILE GAMERS HAVE EARNED MONEY PLAYING GAMES, FINDS SURVEY OF 2,000 PLAYERS

WEBER RANCH VODKA INTRODUCES ‘TEX,’ A FIRST-OF-ITS KIND PERSONALIZED ARTIFICIAL INTELLIGENCE MIXOLOGIST

AI-Powered Experience, Delivered Through SMS or Online Chat, Inspires…

By Newsroom on September 15, 2025

Publicis Inspire Grand Theft Insurance: Baloise opens branch in the world’s most dangerous city.

Carjackings, break-ins and property damage by the minute: no…

By Newsroom on February 13, 2024

Brand Metrics Wins “Best CTV Ad Tech Innovation” at the 2025 European Video Awards

Panel-less brand lift solution takes the honours at the…

By Newsroom on October 2, 2025

Taboola partners with JOE Media Group to boost user engagement, initial success shows a 40% increase in ad revenue

Taboola (Nasdaq: TBLA), a global leader in delivering performance at…

By Newsroom on September 30, 2025

Nectar360 partners with Marriott Bonvoy®

Partnership with global travel loyalty programme means Nectar members…

By Newsroom on November 12, 2024

Verve Group’s ATOM 3.0 brings ID-less, on-device behavioural targeting to 10,000+ apps

Verve Group today announced the release of ATOM 3.0,…

By Newsroom on April 30, 2024

A New Tool to Help Marketers Measure and Optimize Mobile App Performance

Introducing Airship’s latest feature, the App Health Dashboard, a…

By Newsroom on March 13, 2024

WEBER RANCH VODKA INTRODUCES ‘TEX,’ A FIRST-OF-ITS KIND PERSONALIZED ARTIFICIAL INTELLIGENCE MIXOLOGIST

AI-Powered Experience, Delivered Through SMS or Online Chat, Inspires…

By Newsroom on September 15, 2025

Gaming streamers skydive 15,000ft in The First Drop from EE

Social campaign The First Drop from EE celebrates the…

By Newsroom on April 7, 2025

Utiq Demonstrates Enhanced Campaign Performance Through Adobe CDP Integration

Collaborative initiative with iq digital and GroupM showcases the power…

By Newsroom on March 27, 2025

Mintegral unveils 2025 APAC app-economy data insights as AI apps surge

Short-drama explodes and ‘blue-ocean’ Android stores unlock cheaper user…

By Newsroom on October 14, 2025

Marketers bet big on AI – but over half fear it will take their job

No Brainer’s 2025 Marketing Trends Report reveals industry professionals’ optimism as…

By Newsroom on September 8, 2025

HALF OF ALL MOBILE GAMERS HAVE EARNED MONEY PLAYING GAMES, FINDS SURVEY OF 2,000 PLAYERS

– Almedia’s ‘Rewarded Returns Part Two: The Player Perspective’…

By Newsroom on March 13, 2025

Businesses Pay More For Online Customers, But See 6.1% Drop in Conversions as User Frustration Persists

Contentsquare’s 2025 Digital Experience Benchmarks Report highlights urgent need…

By Newsroom on January 28, 2025

Jellyfish maximizes Google Ads PMax performance using insights from LLMs

Jellyfish becomes the first company to leverage AI brand perception from models like Gemini and ChatGPT to automatically generate advertising optimizations. With its Share…

By Newsroom on November 20, 2025Comments Off on Jellyfish maximizes Google Ads PMax performance using insights from LLMs

NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

Octave AI offers advertisers an end-to-end audio advertising solution, from dynamic creative to delivery and optimisation using first-party data and premium advertising inventory. M&S…

By Newsroom on October 23, 2025Comments Off on NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally…

By Newsroom on May 18, 2022Comments Off on Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Airship Study: No-Code Native App Experiences Double Purchase Frequency (+140%), Offering Path to Profitable Holiday Growth

Jellyfish maximizes Google Ads PMax performance using insights from LLMs

NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

From Views to Value: Truvid Reinvents Its Brand and Expands Global Footprint, Starting with Brazil and a New Wave of Strategic Alliances

Mintegral unveils 2025 APAC app-economy data insights as AI apps surge

M+C Saatchi Performance Launches OneView

Brand Metrics Wins “Best CTV Ad Tech Innovation” at the 2025 European Video Awards

Taboola partners with JOE Media Group to boost user engagement, initial success shows a 40% increase in ad revenue

Airship Study: No-Code Native App Experiences Double Purchase Frequency (+140%), Offering Path to Profitable Holiday Growth

Jellyfish maximizes Google Ads PMax performance using insights from LLMs

NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

Verve Group’s ATOM 3.0 brings ID-less, on-device behavioural targeting to 10,000+ apps

A New Tool to Help Marketers Measure and Optimize Mobile App Performance

The Lucy Rayner Foundation collaborates with Snapchat to launch transformative lens empowering young people to use their voices

Mintegral unveils 2025 APAC app-economy data insights as AI apps surge

Marketers bet big on AI – but over half fear it will take their job

HALF OF ALL MOBILE GAMERS HAVE EARNED MONEY PLAYING GAMES, FINDS SURVEY OF 2,000 PLAYERS

WEBER RANCH VODKA INTRODUCES ‘TEX,’ A FIRST-OF-ITS KIND PERSONALIZED ARTIFICIAL INTELLIGENCE MIXOLOGIST

SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

Publicis Inspire Grand Theft Insurance: Baloise opens branch in the world’s most dangerous city.

Samsung and Cheil create ground-breaking AI app for people with autism that reduces stress-inducing sounds without cancelling all noise

Brand Metrics Wins “Best CTV Ad Tech Innovation” at the 2025 European Video Awards

Taboola partners with JOE Media Group to boost user engagement, initial success shows a 40% increase in ad revenue

Nectar360 partners with Marriott Bonvoy®

Deutsche Telekom’s Alliance With Equativ Strengthens Advertisers’ Ability to Maximize the Addressable Advertising TV Landscape

Verve Group’s ATOM 3.0 brings ID-less, on-device behavioural targeting to 10,000+ apps

A New Tool to Help Marketers Measure and Optimize Mobile App Performance

The Lucy Rayner Foundation collaborates with Snapchat to launch transformative lens empowering young people to use their voices

Verve Group Skyrockets to Become the Most Popular Mobile SSP in North America on both Google and Apple App Stores in Pixalate Seller Trust Rankings

WEBER RANCH VODKA INTRODUCES ‘TEX,’ A FIRST-OF-ITS KIND PERSONALIZED ARTIFICIAL INTELLIGENCE MIXOLOGIST

Gaming streamers skydive 15,000ft in The First Drop from EE

Utiq Demonstrates Enhanced Campaign Performance Through Adobe CDP Integration

SPEEDRUNNERS, ASSEMBLE! EE UNITES THE UK’S FASTEST BEDROOM GAMERS TO SMASH SPEEDRUN.COM WORLD RECORDS, AS NEW BROADBAND MADE FOR GAMERS BUNDLE LAUNCHES

Mintegral unveils 2025 APAC app-economy data insights as AI apps surge

Marketers bet big on AI – but over half fear it will take their job

HALF OF ALL MOBILE GAMERS HAVE EARNED MONEY PLAYING GAMES, FINDS SURVEY OF 2,000 PLAYERS

Businesses Pay More For Online Customers, But See 6.1% Drop in Conversions as User Frustration Persists

Jellyfish maximizes Google Ads PMax performance using insights from LLMs

NEWS UK LAUNCHES OCTAVE AI TO AUTOMATE CONNECTED AUDIO ADVERTISING CREATION, DELIVERY AND OPTIMISATION

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally