Deutsche Telekom’s Alliance With Equativ Strengthens Advertisers’ Ability to Maximize the Addressable Advertising TV Landscape
Deutsche Telekom, majority owner of T-Mobile, today unveils its partnership with Equativ to shape the future of targetable TV advertising through…
Multilocal integrates with Onetag to simplify access to high-quality inventory
The partnership will see Onetag’s DealCurate cookieless curation platform integrated into Multilocal’s programmatic offering Multilocal, the programmatic specialist, has announced a…
Nectar360 launches pilot for Severn Trent to reward consumers for using less water
UK’s largest multi-partner loyalty programme teams up with major water…
GumGum Introduces The GumGum Platform™ and Mindset Graph™, Ushering in a New Era of Digital Advertising
The GumGum Platform™ and Mindset Graph™ connect contextual, attention, and…
Brand Metrics appoints Alysha Dino to drive global CTV measurement growth
The experienced ad tech professional brings two decades of experience…