Mindshare, part of WPP, and Sanofi, the global healthcare leader, have launched the UK’s first brand-led pollen alert on Amazon’s Alexa platform. In addition to being market-leading within the consumer health space, it is also the first voice-activated skill to use hyper-local data to notify users about high pollen counts in their postcode. It is […]
NoblyPOS, the global leader in iPad-based point of sale solutions for the food and beverage industry, announced that it has selected Natterbox’s telephony platform, after evaluating solutions from NewVoiceMedia and Ringcentral. The investment comes at a key point for the business, as it looks to expand with the three key markets that it operates in. […]
The traffic in Brazil is considered one of the most violent in the Americas, with Sao Paulo being the state with the highest number of road traffic deaths and drunk driving being the second largest cause of these deaths, according to recent data from the World Health Organisation (WHO). During popular festivals, the numbers grow […]
Tesco Mobile has announced that Clubcard holders can now shop their way to savings at the award-winning mobile network. The addition of Tesco Mobile to the rewards programme will allow Clubcard holders to turn their Clubcard vouchers into Tesco Mobile partner vouchers worth double their value. The vouchers can then be used to save on […]
A new SEO research tool has been launched, allowing digital marketers to gain valuable and in-depth keyword insights for free. Topics, which was developed by SEOmonitor, a leading provider of SEO software, is a comprehensive monitoring tool that instantly provides a competitive overview for a topic, keyword list or domain. It provides rich insights on keyword trends, […]
Global experience agency Imagination and voice and conversational AI experts RAIN this week announce a strategic partnership to harness the AI and voice revolution to create more meaningful, human and immersive brand experiences. With voice technology adoption skyrocketing around the world, across smart speakers, mobile devices, and the Internet of Things, the partnership will enable […]
A London technology leader is calling to get more young girls into tech. As London Tech Week 2019 recently launched, committing not only to lead the way in tech innovation, abut to tackle head-on the issue of diversity in the industry. A leading female figure in technology in Britain has called for the “needle to […]
With 8.6 million vehicles in the streets, São Paulo has one of the most intense and chaotic traffic in the world, placing urban mobility as a central issue for the inhabitants. The metropolis is home to 12.2 million people, which lose almost two hours every day just to go and come back from work. Not […]
Built to reflect how people drink water today, the new hydration platform from PepsiCo, is a connected ecosystem that responds to the rise in consumption of low-and-no-sugar drinks as well as heightened focus on plastic’s effect on the environment. As part of PepsiCo’s Beyond the Bottle efforts, the new system makes it easier for people to […]
Location Sciences Group, the pre-eminent global location verification provider to the $106 billion digital advertising industry, announces its partnership with SITO Mobile, Ltd. Through the partnership, SITO will leverage Verify, Location Sciences’ proprietary location verification platform, to provide independent, media-agnostic analysis and authentication of its location-targeted advertising data. This independent integration is core to SITO’s […]