Netflix’s ‘Lost in Space’ unveils Google smart-speaker adventure

Netflix’s ‘Lost in Space’ unveils Google smart-speaker adventure

Netflix is promoting its “Lost in Space” reboot with a new interactive audio adventure on Google’s smart speakers: The “Lost in Space” audio game encourages participants to help key characters of the show after their spaceship crash-lands on an unknown planet. The audio adventure, which lasts between 5 and 6 minutes, features a branched narrative […]

Online searches by travellers indicate the need for more mobile marketing, according to Sojern

Online searches by travellers indicate the need for more mobile marketing, according to Sojern

USA-based Sojern has released an Australia and New Zealand (ANZ) Travel Report with Google, using data from 350 million traveller profiles. The report takes an in-depth view of how local, regional and international travellers search, compare and book travel. Chris Greenwood, Sojern regional sales director said travellers now use multiple devices, channels and platforms to […]

Google AI can pick out voices in a crowd

Google AI can pick out voices in a crowd

Humans are usually good at isolating a single voice in a crowd, but computers? Not so much — just ask anyone trying to talk to a smart speaker at a house party. Google may have a surprisingly straightforward solution, however. Its researchers have developed a deep learning system that can pick out specific voices by […]

Google’s header bidding tool exits beta

Google’s header bidding tool exits beta

Exchange Bidding, Google‘s header bidding platform, has exited beta. According to Google, publishers that use DoubleClick for Publishers (DFP) will be able to use the platform to increase overall revenue by allowing multiple exchanges to bid on a placement while generating reports on demand channels, yield groups, and advertisers on the basis of impressions. A […]

Google buys GIF-sharing app Tenor

Google buys GIF-sharing app Tenor

Google agreed to buy Tenor, a four-year old startup that helps advertisers run mobile ad campaigns that feature GIFs, or short video clips that run on a loop, per a blog post. About 300 million people a month use Tenor’s platform for Android, iOS and desktop to find GIFs to copy into messages or to […]

Google Maps is now available in 39 new languages

Google Maps is now available in 39 new languages

Google Maps is now available in 39 new languages, the company announced in a blog post. These languages — including Afrikaans, Danish, Filipino, Hebrew, Icelandic, Mongolian, Serbian, Slovak, Swahili, Turkish, and Vietnamese, to name a few — are spoken by around 1.25 billion people. Keep in mind there are a total of 6,909 living languages […]

Google expands mobile-first indexing after 1.5 years of testing

Google expands mobile-first indexing after 1.5 years of testing

Google has announced its “mobile-first” indexing of the web is now starting to roll out, after a year and a half of testing and experimentation. Back in 2016, Google first detailed its plan to change the way its search index operates, explaining how its algorithms would eventually be shifted to use the mobile version of […]

Twitter confirms ban on cryptocurrency ads

Twitter confirms ban on cryptocurrency ads

Twitter has followed the leads of Facebook and Google by banning cryptocurrency advertising on its platform. “We are committed to ensuring the safety of the Twitter community. As such, we have added a new policy for Twitter Ads relating to cryptocurrency,” the company says. “Under this new policy, the advertisement of Initial Coin Offerings (ICOs) […]

YouTube claims to reach 80% of all Internet users across age-groups in India

YouTube claims to reach 80% of all Internet users across age-groups in India

With the increasing penetration of smartphones, data becoming affordable and ever-growing availability of content, 80 percent of internet users across all age-groups in the country are accessing YouTube, according to Google India. The Google-owned company highlighted how YouTube is associated with India’s internet growth story at the “Brandcast 2018” event as it celebrated its 10th […]

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