People in the UK are connecting to the web on their phones via WiFi almost three times more frequently than on 4G, according to new research by mobile data platform Ogury. But, with the UK telecoms regulator setting a timetable for the launch of 5G services by 2020, Ogury is calling for the telecoms industry […]
Vivian Ngwodo is part of a new generation of women, particularly women of African descent, who are using technology to take ownership of the entrepreneurial landscape. Born and raised in Nigeria, Vivian has always been a solutions provider, a problem solver and lover of food. In 2010, Vivian resigned from her Foreign Operations job in […]
Virgin Mobile has unveiled its latest move as part of an extensive UK relaunch of the iconic brand. A new marketing campaign saw Virgin Mobile back on TV screens for the first time in eight years. Virgin Mobile also recently launched its 4G service with free WhatsApp, Facebook Messenger and Data Rollover and a new five […]
Independent app developer Pocket App, is delighted to announce the launch of a new sales tool application designed for Jewson, one of the UK’s leading supplier of sustainable timber and building materials. Already live and in use, the new mobile app will transform the service provided by Jewson’s sales teams across the UK. For both […]
AOL UK and Weve, O2’s mobile marketing and commerce services provider, have joined forces to help advertisers target and reach customers more effectively. Using mobile ad exchange Axonix’s technology, Weve Insights will be integrated into AOL’s media properties and the One by AOL programmatic platform. This will allow AOL’s, advertisers’ and Axonix’s first-party data to […]
Mediahawk, the UK’s premier provider of call tracking software, has launched an integration with Salesforce, global CRM (Customer Relationship Management) solution, achieving automatic end-to-end marketing attribution of phone calls. This innovative integration provides Mediahawk customers with over 40 pieces of crucial data on every phone call, caller and conversation. Marketers gain greater insight into how every […]
Tate have launched their new and expanded iOS and Android app that provides visitors with a free and easy-to-navigate guide on all things Tate. Working collaboratively with Tate, web development company Potato, who became part of the AKQA network in 2016, enhanced the iOS app, and built a new Android app – ensuring even more […]
UK shoppers spent more via mobile this Christmas than the US and Europe, according to Adobe’s latest Digital Index. Of every £10 spent online in the UK, £4.10 came from a mobile device. The study, from Adobe, indicates that Britons were the most mobile shoppers this Christmas, with £4.10 of every £10 spent online coming […]
Data marketing firm consultancy TwentyCi has launched a new programmatic platform that connects digital advertisers to the 9 million home-movers who are buying a house in the UK at any given time. Advertisers will be able to reach individuals who are known to be buying (or renting) a new house and will know at what […]
Tesco is making it faster and easier for customers to pay for their shopping by extending the availability of its mobile payments app, PayQwiq, to every Tesco store in the UK. This follows positive feedback from customers during the initial roll-out. PayQwiq, available for both Android and iOS smartphones, allows customers to pay and also collect […]