The number of Brits using their smartphones to make purchases online in the lead-up to Christmas has increased 44 per cent in 2018 compared to last year. This increase is highlighted in the over 50 per cent rise in mobile sales expected during Black Friday weekend. Alongside mobile sales growth, a further six per cent […]
Some weeks ago Facebook announced the ‘Your Time on Facebook’ feature and now the company has started rolling out the feature for all its users across the globe. This new feature of Facebook is designed to help users in managing their social networking habits. It is similar to the Instagram’s usage insights feature. The dashboard […]
LG was one of the hardware partners on board when Google announced its new smart displays platform back at CES in January, and now the first product is finally here. The display, variously and confusingly referred to in the press release as the “LG AI Smart Display,” the “LG XBOOM WK9 Smart Display,” and the […]
Google is looking to Southeast Asia as one of the most vital interney economies of the future, following the release of its 2018 e-Conomy Southeast Asia report, which has predicted the region’s digital economy will be worth $72bn (£56bn) by the end of the year. The report, produced by Google and Temasek, projects that the […]
Chevron Singapore, which operates the retail brand Caltex, has introduced Singapore’s first fuel payment app, CaltexGO. The fuel payment app with integrated loyalty is already gaining fans with its alternative refuelling experience from the comfort of your car, clocking 10,000 app downloads within the first few weeks of launch. The CaltexGO mobile app spent a […]
Hootsuite has struck a further collaboration with Linkedin Marketing Solution making it the first partner to build on Linkedin’s new Notifications API. Effective on November 15, Hootsuite customers will be able to schedule and publish videos directly from Hootsuite and directly @mention Pages in LinkedIn posts This will encourage audiences to engage with their company […]
GuestReady, a globally leading Airbnb management company, announced it is expanding its operations in the UK, adding Manchester and Edinburgh to the list of cities in which it operates. The expansion in the UK helps GuestReady to cement its position among the top three globally leading Airbnb management companies, offering its services in 10 leading […]
Teads, the global media platform, powering innovative advertising experiences across the best publishers in the world, announced that they have hired former Freewheel SVP of Product, Federico Benincasa, to join its innovation leadership team as Senior Vice President of Product for publisher solutions. Federico will lead Teads’ efforts to empower Publishers with a ground-breaking full-stack […]
65% of all money spent on advertising in digital media in 2019 will be traded programmatically, according to Zenith’s Programmatic Marketing Forecasts, published on November 19. Advertisers will spend US$84bn programmatically next year, up from US$70bn this year, which represents 62% of digital media expenditure. Zenith predict that in 2020 advertisers will spend US$98bn on […]
PerceptIn, a world-class full-stack visual intelligence company focused on robotics, announced that it will make its DragonFly Intelligent Advertising Vehicle available to select companies in the U.S. in the first quarter of 2019. The DragonFly Intelligent Advertising Vehicle offers early adopter advertisers and Fast-Moving Consumer Goods (FMCG) companies a digital out-of-home (DOOH) advertising experience […]