Chatbots are set to save the customer service industry over $8bn (£6.2bn) by 2022, up from just $20m this year, with the healthcare and banking sectors benefitting the most. According to a study from Hampshire-based analyst Juniper Research, the banking sector is most suited to an immediate rollout of chatbots compared to other industries because […]
TripAdvisor is partnering with GrubHub to implement instantaneous access to delivery menus from its website and its mobile app. Consumers browsing TripAdvisor restaurant listings in the US will now have the option to order food from tens of thousands of Grubhub’s restaurant partners in 1,100 cities. By clicking the “Order Online” button, consumers are brought […]
Multinational telecoms company Telefonica has formed a partnership with People.io, a UK-based personal data startup, to give German consumers control over elements of their personal data. The deal will see a co-branded version of the People.io app, called O2 Get, launched as part of Telefonica-owned O2’s Germany app portfolio on both the Play Store and […]
Coca-Cola has launched a ‘Minority Report’-style in-store display system shows personalised messages to approaching shoppers based on data on their smartphones. The system is powered by Google Cloud technologies and works on any HDMI-ready display that serve as grocery store aisle “end caps”, restaurant menu boards and even interactive cinema posters. The system can be […]
How can you ever really guarantee the quality of messaging routes when you’re dealing with fake DLR’s, grey routes and ‘white listed’ test nodes? CM introduces a new tool Texter, which provides a complete new way of testing global sms delivery and routes. Solving a Distorted View Texter is an sms testing tool that uses live nodes to […]
The FAB Awards have unveiled the finalists for the 19th edition of the awards programme. FAB is an International Awards programme focused entirely on work done for Food and Beverage brands. It recognises the critical contribution that outstanding creative work makes to build brands, it identifies and rewards the leading practitioners from over 60 countries, and […]
Facebook’s advertising sales in the first quarter of 2017 grew by 51% to $7.9 billion, helping the social media giant exceed analysts’ expectations. The revenue boost pushed up net income in the quarter by 76% to $3.1 billion. Mobile advertising made up 85% of sales—up from 82% in the first quarter of 2016. The company’s […]
Pokémon Go creator Niantic has formed a multi-year partnership with the John S. and James L. Knight Foundation, with plans to advance civic engagement in local communities around the US through AR experiences.a The collaboration will see Niantic’s gaming experiences, including Ingress and Pokémon Go, leveraged at select community events supported by Knight Foundation. These […]
Launched in 1929, Tempo enjoyed 80 years of continuous success, becoming not only Italy’s favourite tissue but also an indispensable ally for hygiene & against illness. Unfortunately, this old promise that made Tempo so successful gradually became part of the problem: the brand was still talking about allergies, colds and other unpleasant conditions. As a […]
The increase in mobile advertising spend is contributing to a decline in ad viewability levels, according to the latest quarterly benchmark report from ad verification company Meetrics. While mobile advertising has recently helped the UK’s digital ad spend surpass the £10bn mark for the first time, other forms of digital advertising are now showing signs […]