Blockchain game and collectables publisher BitCrystals has published the results of its first-ever survey of gamers and their attitudes to blockchain and cryptocurrencies. With blockchain and cryptocurrencies gaining an increasing amount of attention within the game industry, BitCrystals undertook the survey to try and better understand this fast-emerging sector. With more than 500 responses collected […]
Steel Media Ltd and Maysalward have announced the launch of Pocket Gamer Middle East, a site about and for the Arabic-language mobile games scene. The two companies revealed a partnership that will see PocketGamer.me published as a sister site to the long-running PocketGamer.biz, a leading b2b mobile games industry site. PocketGamer.me will serve the Middle […]
After successful launches with TIM in Italy, and in Latin America with Turner’s Digital Ventures & Innovation group, PlayGiga has announced that it is accelerating its roll-out plans for further launches in Europe, the U.S. and Asia by the end of 2018. Unlike existing B2C streaming games platforms, PlayGiga is targeting telcos, Internet Service Providers […]
Nintendo has announced the latest of its IPs to make the leap to smartphones, and it’s a big one: Mario Kart. An app called Mario Kart Tour is set to be released in the next financial year, meaning anywhere between April 2018 and March 2019. No details about Mario Kart Tour have been made available […]
Facebook has signed an exclusive deal with ESL, the world’s largest eSports organisation, to bring streaming coverage of two of the top eSports competitions exclusively to Facebook this year. One of ESL’s flagship circuits, ESL One, will be broadcast on Facebook starting this week with the ESL One Genting 2018 event in Malaysia. A weekly […]
Tencent has become the first Asian company to be valued at more than $500bn after shares hit a record high on November 20. The Chinese Internet giant’s shares closed at HK$420 per share on the Hong Kong Stock Exchange on November 21, boosting Tencent’s market value to $510.7bn. The valuation sees Tencent join Apple, Alphabet, […]
AKQA developed a creative strategy to capture the unique in-game world of a Nazi-occupied 1960s America through Nazified pop culture. led the design and production of the game’s identity, including logo, key art, packaging, and supplementary art, as well as the entire Collector’s Edition of the game centered around our Elite Hans concept. The game […]
McDonald’s, in partnership with DDB Group Hong Kong, have created a box of six 24-carat gold Chicken McNuggets for customers to try to steal. In order to re-ignite people’s excitement for Hong Kong’s most iconic chicken treat, award-winning creative agency DDB Group Hong Kong has brought back McDonald’s infamous nugget-sauce stealing character, Jack the Dipper. […]
Mobile game developers are increasingly implementing “rewarded ads” that players can view while playing in exchange for in-game prizes, The Wall Street Journal reports. This comes amid a big upswing in advertising in games — 78% of the 50 highest-grossing gaming apps in the US featured ads in the first half of this year, compared with 45% in 2016. Candy Crush […]
AppsFlyer, a mobile attribution and measurement company, has launched its Indonesia Performance Index and finds Facebook ranking first across the board. The Index is spilt between two categories of gaming and non-gaming, further segmented into Android and iOS. The methodology calculates non-organic and organic retention rates over a 30-day period, dividing the active users in a […]
