Starbucks adds shot of mobile to personality quizzes

Starbucks adds shot of mobile to personality quizzes

Starbucks is inviting Facebook users to find out which iced coffee drink best suits their lifestyle, reflecting a resurgence in popularity for mobile-optimized personality quizzes as consumers seek out quick hits of entertainment. The coffee giant is sponsoring ads on Facebook to promote its newest mobile quiz, which consists of eight summer-themed questions designed to […]

Brexit Raises Questions for Global Tech Industry

Brexit Raises Questions for Global Tech Industry

The British vote to leave the European Union has raised many questions for the global technology industry. In Britain, a majority of tech firms were against leaving the EU. A technology industry group survey found that 87 percent of British technology firms wanted to stay in the European Union, and that 70 percent of them […]

Tumblr takes on Facebook and Periscope with live video

Tumblr takes on Facebook and Periscope with live video

Tumblr has partnered with YouTube to launch a live video streaming service, as the Yahoo-owned firm looks to capitalise in the growing popularity of live streaming video, such as Twitter’s Periscope and Facebook Live Video. The new tool lets Tumblr users live stream video directly to their followers’ Dashboards, and will also send out push […]

Instagram now has 500 million users

Instagram now has 500 million users

Instagram is getting bigger. Still. The photo-sharing app, owned by Facebook, now has 500 million monthly active users, the company said Tuesday, which is up from 400 million last September. That’s 100 million new users in roughly nine months — the same nine-month window it took to grow from 200 million to 300 million users, […]

Facebook Heads to Cannes Ad Confab Touting New Mobile Tools

Facebook Heads to Cannes Ad Confab Touting New Mobile Tools

Facebook Inc., the world’s most popular social-media site, plans to introduce new tools to help marketers target consumers and spread their messages via mobile phones, in a bid to encourage more businesses to advertise on portable devices. The Menlo Park, California-based company, which gets 82 percent of its advertising revenue from mobile, plans to make […]

Microsoft Boosts Its Chatbot Future By Acquiring Wand Labs

Microsoft Boosts Its Chatbot Future By Acquiring Wand Labs

Microsoft made headlines by plunking down $26 billion for LinkedIn. Now it’s announcing its second acquisition of the week: For an undisclosed sum, the company has bought Wand Labs, a Silicon Valley-based startup that declares its mission is “to tear down app walls, integrate your services in chat, and make them work together so you can […]