Cancer Research UK scientists have launched a new app, Tumour Takedown, for smartphones and tablets that shows how some cancer treatments work. The new app, developed in collaboration with Centre of the Cell, was unveiled at the Royal Society Summer Science Exhibition. It allows the public to test out three different cancer therapies on a […]
Bank customers may soon be able to exchange money on social media on Facebook or Twitter. Following a trial in Singapore in 2017, the service would allow people to wire money by selecting their Facebook or Twitter account instead of entering a bank account number and sort code. The service will bring together 20 banks to allow […]
30 year old artist Scarlett Raven unveils her ambitious, groundbreaking visual arts experience, The Danger Tree this summer. Scarlett is the first oil painter to work in the exciting world of augmented reality and reveals the deeply personal process of creating her multi-layered, experiential art. Working exclusively with Blippar, world leaders in the field of augmented […]
A smartphone app that “nudges” patients with alcohol-related liver disease away from their favouritedrinking dens and off-licences is being trialled by a London hospital. Sixty patients whose drinking has resulted in them being admitted to a ward at the Royal Free hospital, Hampstead, will be enrolled on the scheme. The AlcoChange app uses GPS technology […]
Slowly but surely, Instagram is turning into a direct-response platform for brands, and now calls-to-action look a little bit more like banner ads than highly styled and edited posts. The Facebook-owned app is rolling out a feature that links ads to profile pages so that when someone clicks on an ad from the news feed, […]
Apple is famously controlling of the user experience, but the company appears to be rethinking a central tenet of its software philosophy as rivals steam ahead with AI, messaging and chatbots. The company announced at its annual WWDC developer conference yesterday (13 June) that Siri, Maps and iMessage were now open to developers – a […]
A new Fitbit-style smartphone app is aiming to help reduce the number of university dropouts and enhance students’ learning experience. Universities from across the UK are trialling the app – developed by higher education (HE) technology company, Jisc – which records students’ learning activity, allowing the university to step in should they veer off course. […]
As retailers hunker down on perfecting their location-based marketing techniques, the tactic of integrating mobile advertisements with directions to bricks-and-mortar stores via map applications may be the strategy they are searching for. Although ads for strictly mobile or digital promotions are often times at the top of retailers’ sought-after marketing initiatives lists, the importance of […]
A top British entrepreneur thinks he’s solved the problem of our over-stretched NHS – a personal robot doctor you can access with the click of a button. Ali Parsa, founder of the Babylon health app, claims his new device is safer than visiting a doctor or nurse when you’re worried about any undiagnosed symptoms. Babylon is being […]
From today, London’s Tube and train passengers can get travel alerts sent to their phone, thanks to a partnership between Transport for London (TfL) and Twitter. In what’s being described as a “world first” by the travel authority, the new service will notify travellers via a direct message if there are severe delays on their […]