imageSurge Inc., a pioneer in the development of Intelligent Brick-and-Mortar Storefront solutions and NRF’ Digital Commerce Start-Up of the Year 2016 Finalist, announced the launch of its iShopWindow brick-and-mortar mobile commerce platform. Based on imageSurge’s “through glass” touch-interactive technology, the iShopWindow brings unprecedented capabilities to the street-side foot traffic consumer while delivering a direct mobile […]
In some cities a ride in a taxi can take some time and Malaysian cities like Kuala Lumpur are no exception. Where in places like London and New York, traditional taxis have long included screens in the vehicle, the increased use of services like Uber means these are a diminishing opportunity. Until now. Rodeo, a […]
Malaysian sound tech firm VAV has secured $557,000 in funding to expand its audio-based mobile targeting platform. The startup uses inaudible sound waves to transmit digital content to smartphones, which it bills as a new way for businesses to engage consumers. For example, a broadcasting company can embed VAV’s inaudible audio signal into their program […]
L’Oréal-owned Kérastase has partnered with Nokia’s digital health firm, Withings, to create a smart hairbrush. The brush features sensors that score the quality of hair and monitor the effects of different hair care routines. The brush is accompanied by a mobile app to provide additional insights. The brush, made in collaboration with L’Oréal’s research and […]
Now days with video games and gadgets demanding screen time, the art of the children’s book has been lost in the mobile era, specifically around the holiday season. With this in mind, and just in time for this holiday season, AKQA launched its 2016 holiday card The Snow Fox – a children’s story that comes to […]
[KGVID]https://lovelymobile.news/wp-content/uploads/2016/12/FORD_SCREENENG.mp4[/KGVID] To promote the Ford Edge’s innovative BLind spot Information System, Baumann Ber Rivnay / Saatchi & Saatchi Israel is leveraging the growing popularity of the vertical video format on Facebook to launch a mobile commercial that creatively uses the two standard black bars that appear in regular horizontal ads. When playing the video, the […]
The White House has taken a step into the world of augmented reality, with the help of the White House Historical Association and Nexus Studios, with the launch of the 1600 app. The app gives users the opportunity to experience 1600 Pennsylvania Avenue – commonly known as the White House – in a different way […]
The BBC became the latest publisher to introduce vertical video to its news apps, both domestic and international. Already, the overseas version carries vertical advertising. For now, that consists of static ad interstitials between videos, but in the next few weeks vertical video ads will be introduced — but the format is not without its own […]
Facebook announced that Creative Hub will be available for the entire industry to use worldwide. Facebook is also introducing a new Inspiration Gallery that will showcase examples of outstanding mobile creative across Facebook and Instagram. Creative Hub is a tool for ideating, experimenting, sharing and building great creative ideas on mobile that launched in June at Cannes […]
After several months of development, ODEON launched on 28 November a Facebook ChatBot that helps users discover what is playing in cinemas near them and book tickets. The chatbot, accessible through the official ODEON Facebook page, has been developed by Gruvi. Chatbots are an emerging technology that leverage messaging habits to help businesses communicate more efficiently […]
