McDonald’s has launched Reindeer Ready Live, a brand new app, created by Leo Burnett London, available for the first time this Christmas. Families can now create the magical moment the reindeer arrives and view it with their children on Christmas Day, to share proof of Father Christmas’ visit! The Reindeer Ready Live app allows the […]
It’s that time again when industry experts, including the team here at Code Computerlove, predict what will be the key trends in the year ahead. Taking aside the three technology-related trends that are dominating trends talk in 2018, Code Computerlove’s Louis Georgiou shares his views on where the digital industry is heading next and what […]
Huawei has announced that it has entered into artificial intelligence (AI) alliance with Internet search provider giant Baidu. The goal of the partnership is to foster a new mobile and AI ecosystem by leveraging Huawei’s hiAI platform and Baidu Brain, a compendium of the company’s AI assets and services, and combine hardware and software to […]
Snapchat has updated its new Animated Filters feature with a new commercial option, letting brands created their own augmented reality filters on the chat app. They enable brands to add animated fun to the photos and videos they capture and share, and are available for national takeovers in major markets across the world from […]
Mobile payments firm Zapper says its ‘Zap to Unwrap’ Christmas promotion is proving a hit with convenience store retailers and their customers in the run-up to Christmas. After shoppers have paid with Zapper they are given the chance to quickly scan a bonus QR code which generates a random prize. This could be anything from thousands of […]
It’s been over a year since Google announced that it would be changing the way it ranks its search index, prioritising mobile across all platforms, with the desktop index maintained, but updated less frequently. Now, that change is finally beginning to roll out. The shift means that Google’s algorithms will primarily use the mobile version of […]
Facebook users will be notified every time their face is uploaded to the platform, even if it is not tagged. The new facial recognition feature will not apply to users in the European Union or Canada, where privacy regulators have prevented the use of such technology. The social network said the new option was “empowering” […]
More than one in four teenagers – an estimated 866,000 young people in England and Wales – say they couldn’t enjoy Christmas without social media according to a new survey carried out for The Children’s Society. Almost one in three, more than one million, said they thought it was getting harder to enjoy Christmas, while […]
Episode, one of the world’s largest mobile storytelling network, launched Cameron Dallas: Started with a Lie, an original interactive mobile story in collaboration with entrepreneur and influencer Cameron Dallas. In a thrilling tale of love, heartbreak, and mystery, Cameron Dallas: Started with a Lie invites fans to star opposite their favourite celebrity. “As an entrepreneur, […]
Research from Smaato has shown the power of video within mobile advertising, highlighting the increasing dominance of in-app advertising over mobile web in overall worldwide mobile ad spending and also delves into the explosive growth of mobile video. The global real-time advertising platform provider’s company’s Q3 2017 Global Trends in Mobile Advertising Report, analysed over […]