Snap’s general manager in the UK, Claire Valoti, made her first public appearance at IAB’s Engage event in London equipped with some new demographic data on UK users, according to The Drum. The company announced that 77% of users in the UK are over the age of 18. This is good because it means that most of Snapchat’s […]
Background: Paintworks is a 12 acre (522,720sqft) mixed-use development in Bristol. Paintworks is expanding: the current work will provide around 6,700 square metres of new employment and commercial floor space, 11 live/work units and 210 houses and apartments. This work is being undertaken for housebuilding company Crest Nicholson in association with Verve. A further phase will […]
Reading this on your smartphone? Company advertising departments will be pleasantly unsurprised. Consumers’ obsession with their smartphones meant that firms increased their mobile advertising budgets by 56 per cent year-on-year to £1.7bn in the first half of 2016. This means that 36p in every £1 spent on internet advertising now goes on phones, up from […]
Singapore-based mobile advertising network BuzzCity has been acquired by London-based Mobads for an undisclosed sum. Both companies focus on direct response mobile marketing but the acquisition will give Mobads the ability to serve brands alongside the direct response product. Mobads CEO, Sacha Jacobs, commented: “The mobile advertising segment still shows enormous growth potential for the next four years; with […]
New community based food delivery app, Trybe, has launched in London to help connect enthusiastic home cooks with their hungry neighbours. From Caribbean to Japanese, Trybe makes it possible for anyone to set up a restaurant in their own kitchen by creating a menu which changes daily. It’s the perfect way to try delicious authentic […]
New community based food delivery app, Trybe, has launched in London to help connect enthusiastic home cooks with their hungry neighbours. From Caribbean to Japanese, Trybe makes it possible for anyone to set up a restaurant in their own kitchen by creating a menu which changes daily. It’s the perfect way to try delicious authentic […]
The Cask Marque Trust, which offers independent accreditation and training for pubs selling cask ale, has released its CaskFinder app, to coincide with the publication of its latest Cask Report. The report includes research into the way that cask ale is sold and marketed in pubs, concluding that most pubs where cask ale is sold […]
Pizza Hut has launched a loyalty app offering rewards for consumers based on the frequency of their visits to the company’s restaurants. Amaze, the digital agency which Pizza Hut worked with on the app, claims it is the first loyalty and reward app to be launched by a casual dining restaurant in the UK. In phase […]
Ted Baker is moving into the digital age with a new autumn/winter push that includes the brand’s first ever shoppable film and a revamp of its in-store experience. Dubbed “Mission Impeccable,” the campaign, created by London agency Poke, is based on the theme of espionage, a nod to the retailer’s British, James Bond-esque feel. It […]
[KGVID]https://lovelymobile.news/wp-content/uploads/2016/09/Consumer_Carling_Button_160511v4-1.mp4[/KGVID] Carling has launched the world’s first beer button – a one touch solution that revolutionises the online shopping experience and allows Carling drinkers to order beer directly from their fridge. The new digital innovation from Carling simplifies the shopper experience and is designed to increase brand loyalty amongst consumers. Molson Coors research showed that […]