Samsung recently helped an Icelandic man widely known for having the worst Instagram account ever to take brilliant pictures, thanks to the camera on the Galaxy S7 smartphone. In a campaign created by Cheil Worldwide and launched last month, Samsung helped a fisherman from Iceland take the perfect picture after his attempts to show off […]
The ‘earn cash by looking at ads on your phone’ model is back in town. Tesco Mobile is offering its customers the chance to earn £3 a month off their bill by agreeing to receive ads on their Android handset from its partners. British Airways, McDonalds and Doritos are among the launch advertisers and Facebook […]
Euro 2016 kicks off on Friday and is expected to attract somewhere in the region of two million visitors over the course of a month. But with France still reeling from two major terrorist attacks, one in January 2015 and another one ten months later, the country remains on a high terror alert. Given the […]
Copa90 has created the ultimate Euro 2016 Guide for fans as a Facebook Messenger chatbot. The Facebook Messenger bot is a first for Copa90, and is designed to house all the key information and news that every fan needs to know during the tournament. The Euro 2016 Guide features content from Copa Collective members, including […]
The New York Times is “exploring the possibility” of offering consumers an ad-free digital subscription package, chief executive Mark Thompson has revealed, as the publisher seeks new ways to combat the rise of ad-blocking technology. Speaking at the IAB Ad Blocking & User Experience Summit, Thompson described how the New York Times was using pop-ups […]
Twitter has unveiled a new carousel-style ad format that enables brands to leverage both their own tweets and those from other users, adding a user-generated content aspect to more traditional paid-for promoted tweets. In order to integrate tweets from other users, marketers will need explicit permission from users, confirming that they are happy for their […]
Facebook has instructed all Android users to download its Messenger app, ending support for the service from directly within the social network’s own website. The move means that any one-to-one conversations will now have to be done via the Messenger App on mobile devices. Users can still send direct messages via the standard Facebook website. […]
Instagram is exploring the possibility of rewarding users who create content on the photo sharing service with a portion of the revenues generated from advertising on the Facebook-owned app. “Content is incredibly important on Facebook and Instagram,” said Carolyn Everson, vice president for global marketing solutions at Facebook. “We want to be a major distribution […]
Canon has become the first brand to use the Guardian’s new digital ad formats ‘Frame’ and ‘Focus’ in its latest campaign, as the publisher extends its native ad proposition. The new formats, designed and developed in-house, live natively within the Guardian site, and promise high-quality visual impact, high engagement and contextual sensitivity in a full-package […]
Three, the mobile carrier, will trial a feature during the week of June 13-20 to block ads for subscribers in the United Kingdom. The test will last for 24 hours, during which the carrier will essentially flip a switch for subscribers who opt into the trial, and prevent some ads from being delivered to their […]