Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

Building "Every Home" block by block: In a social stunt, Serviceplan Bubble and O2 made the key visual of the recently launched "Every Home" campaign an interactive experience using Minecraft. The final stages of the “Every Home” build starring well-known gaming influencers and the start of the competition was streamed live on Twitch. The result: 270,000 viewers, more than three hours of live streaming, 4.7 million minutes watched (time spent with brand) and 1,200 participants in the raffle.

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

Serviceplan Bubble and O2 Build an Interactive “Every Home” Experience in Minecraft

Adverty Enters Into Exclusive Partnership With Super League Gaming For In-Play Advertising In Roblox

Adverty AB (publ), the leading in-game advertising specialist, adds more than 150 games from Roblox into its growing portfolio of in-play advertising options for distribution in the US, the Nordics and select Latin America markets.

Adverty Enters Into Exclusive Partnership With Super League Gaming For In-Play Advertising In Roblox

Adverty Enters Into Exclusive Partnership With Super League Gaming For In-Play Advertising In Roblox

Gospooky Announced as TikTok Marketing Partner

Amsterdam-based company first Dutch partner recognized as part of exclusive global partnership program with the short-form video platform

Gospooky Announced as TikTok Marketing Partner

Gospooky has been named as an official TikTok Creative Partner as part of the platform’s Marketing Partner program. With Gospooky’s focus on keeping brands at the forefront of social media, the partnership aims to help more brands establish a powerful presence on the platform and engage with its communities in new, meaningful ways. Not only […]

Perry Smith Appointed As Head Of VeraEsports

Perry Smith Appointed As Head Of VeraEsports

Verasity, a protocol and product layer blockchain platform for Esports and digital content, is pleased to announce that Perry Smith has been appointed as Head of VeraEsports—a competitive Esports and video streaming platform. Formerly Chief Operating Officer at Esports creative marketing agency, Hotdrop, Perry has a decade of experience working at the cutting edge of Esports—with […]