Lidl, the UK’s seventh largest retailer, has launched its first fully-automated, AI-powered, Facebook Messenger chatbot to help UK customers select the best wine whatever the meal or moment. Users simply type in a wine question and voilà, the answer appears! Lidl’s new chatbot – named Margot – will perform the role of shoppers’ virtual wine […]
Facebook has made the move to ban any ‘misleading’ advertising related to cryptocurrencies and initial coin offerings (ICOs) in a bid to protect users from the rise in scams and fraud that cryptocurrencies have come along with. Under the newly-created policy, any ads “that promote financial products and services that are frequently associated with misleading […]
Leading multichannel content creator, WoodWing Software and Premium Technology Partner SPRYLAB announced a milestone in their partnership. SPRYLAB’s Purple DS, mobile app creation software, is now integrated with WoodWing’s Enterprise solution. With this integration, publishers can create their content directly in Enterprise’s ‘Content Station’ and publish stories easily to their mobile app. No technical skills […]
Line, the messaging app with around 200 million monthly users, is embracing bitcoin and other cryptocurrencies to fend off increased competition from Facebook and others. The Japanese company has announced the creation of a new financial services division which will spearhead a move into cryptocurrencies and other services including loans and insurance. Line already operates […]
Amazon has something like an ice cream truck designed for adults, only it contains far more exciting things than ice cream. The vehicle is called the Treasure Truck, and Amazon has announced that it will be bringing the truck to various Whole Foods parking lots around the US, giving customers a chance to buy trending […]
Instagram has finally introduced the ability to schedule posts on its platform – though the feature only works for photos, is only available through third-party social media management platforms, and is only available for business profiles for the time being. The introduction of scheduling through third parties means businesses will have to pay for the […]
Snapchat has announced a new feature called Bitmoji Deluxe, adding hundreds more options to customize your avatar, including new skin tones, hairstyles, eye and hair colors, facial features, and accessories. On Bitmoji Deluxe, you can snap a selfie and use it as a reference to design your avatar. When you select a particular eyebrow style, […]
Google has announced the completion of its $1.1 billion deal to buy a large slice of HTC’s hardware business. The acquisition was announced back in September 2017 but now it has passed the requisite approvals and is finalized. Beyond the transfer of over 2,000 engineers from HTC — that’s around one-fifth of HTC’s engineering team […]
Verve, the leading location-based mobile platform, has set its sights on capturing a significant slice of the UK’s £2.6bn mobile programmatic advertising market, with the expansion of its Premium Programmatic Mobile solution through Rubicon Project’s leading Orders platform, completing its international end-to-end product suite. Verve’s programmatic solution is now available to UK and international advertisers, […]
You may start seeing more posts from local publishers popping up in your News Feed. Facebook has announced that it will begin prioritising local news, bumping it up higher in your feed if you follow a local publisher’s Page or if a friend shares a locally-published story. “We are prioritising local news as a part […]