Facebook-owned WhatsApp has launched a pilot that will let businesses communicate with the messaging service’s one billion daily users, with reports suggesting it will launch a dedicated app for small-to-medium businesses (SMB). More than three years have passed since Facebook agreed to purchase the messaging service for $19bn, and it has now given the first […]
Hiring app JOB TODAY is partnering with curated crowdsourcing video platform Userfarm to kick off a contest aimed at sourcing video content for its new social media advertising campaign. JOB TODAY – an app specialising in matching candidates with employers in the retail, hospitality and service industries within a 24-hour period – is calling for […]
Sony’s Seed Acceleration Program (SAP) has launched its first business in Europe: Nimway. Nimway is a solution that solves common office problems such as guiding you to your next meeting, finding available meeting rooms, and locating your colleagues. It also provides invaluable insights to management how the office is actually being used. The Demand Nimway […]
Following the astounding success of the mobile game Sea Hero Quest, launched in 2016, Deutsche Telekom and Saatchi & Saatchi London launches the world’s first consumer focused Virtual Reality (VR) game where anyone can help scientists fight dementia through gameplay. Sea Hero Quest VR aims to harness the power of VR gameplay to aid dementia […]
YouAppi, a leading mobile growth marketing platform for premium mobile brands, announced the launch of its comprehensive, 360 Degree Growth Marketing platform, designed to dramatically increase acquisition and retention of high-value customers for the world’s hottest mobile brands. YouAppi’s platform is the first of its kind in delivering unprecedented insight into the mobile user experience, […]
BlackBerry Limited announced that Gartner, Inc., one of the leading provider of research and analysis on the global information technology industry, has given the company the highest score for all six use cases in its Critical Capabilities for High-Security Mobility Management report for the second year in a row. Out of the 15 Enterprise Mobility […]
Android is resurgent in Australia, according to new research from International Data Corporation (IDC). The research firm found that devices with the popular Google operating system (OS) had rebounded to account for 63% of smartphones shipped in the country in Q2 2017, while Apple’s iOS was installed on 37% of devices shipped that quarter. Android’s share […]
Apple will now accept WeChat Pay as a payment method for App Store and iTunes purchases as it seeks to boost sales in China. The move comes months after Apple and WeChat owner Tencent fell out over Apple’s stance on in-app purchases. In a statement to Chinese media, Apple said the company is “dedicated to providing multiple […]
The UK’s largest industry sector for digital ad spending will continue to be retail for the foreseeable future, with retailers driving overall digital ad spending gains in the UK through 2018, according to new forecasts from eMarketer. Among the five UK industries tracked by eMarketer – automotive, consumer packaged goods (CPG) & consumer products, travel, retail […]
Blending virtual reality with real reality, KFC is using VR technology to demonstrate how to make Original Recipe fried chicken in an entirely unique, hands-on and modern way. “The Hard Way – a KFC Virtual Training Escape Room” is designed as an escape room where Colonel Sanders gives his trainees hints and clues along the way […]