Redeem launches industry leading offering for Envirofone

Redeem launches industry leading offering for Envirofone

Europe’s leading mobile phone recycling and ‘re-commerce’ company, Redeem, has announced a brand-new industry-leading offering for its UK business, Envirofone. Alongside its core smartphone recycling service, Envirofone will now enable customers to buy a whole range of products, including tablets, wearables, SIM cards and phone insurance, as well as giving them the ability to purchase […]

easyJet launches Instagram first – a new way to book your dream trip

easyJet launches Instagram first – a new way to book your dream trip

 easyJet, one of Europe’s leading airline, launched Look&Book image search, a first for the travel industry, which allows customers to instantly book a flight based on a photo, without them even needing to know the destination. The ground-breaking new feature works like this: if you’re browsing Instagram, and you see somewhere amazing that you […]

Google launches new tools for easier travel planning

Google launches new tools for easier travel planning

Google is continuing to add to the number of tools it offers to travellers in a bid to be at the centre of all aspects of the trips that people make. Now, when people search for travel destinations on Google, the search engine will surface things to do in the destination, day plans, or travel […]

Tencent restructure includes merging internet with mobile business units

Tencent restructure includes merging internet with mobile business units

Tencent has announced its first restructure in six years as the company faces increasing pressure from falling share prices and Chinese regulation. The internet giant will consolidate its business units combining online and mobile internet into one unit and will launch a new division to focus on business services such as cloud computing. The announcement, […]

Spotify celebrates International Podcast Day with major Twitter campaign

Spotify celebrates International Podcast Day with major Twitter campaign

Spotify is celebrating its growing library of podcasts on International Podcast Day on 30th September 2018 with a one-day Twitter campaign developed by media agency UM, in collaboration with creative agency Byte and tech platform Blue Robot. On 30th September, Spotify will be owning Twitter’s most premium product, First View, where the first promoted tweet […]

Snapchat rolls out self-serve shoppable ads globally

Snapchat rolls out self-serve shoppable ads globally

Snapchat has rolled out self-serve shoppable ads to all advertisers, as it looks to up its eCommerce revenues with a multitude of updates. The move shows the company is increasing both the sophistication and utility of its Snap ads vertical formats for potential brand partners, removing friction in the process. Having launched shoppable AR lenses in April, […]

Kenshoo announces support of Apple Search Ads

Kenshoo announces support of Apple Search Ads

Kenshoo, a global leader in marketing technology, announced it has become an Apple Search Ads Authorised Reseller, adding support for Apple Search Ads to the Kenshoo Marketing Platform. Apple Search Ads helps marketers with app discovery by offering them the opportunity to promote their app at the top of relevant search results on the App […]

Denim launches first-ever solution for automatically optimising mobile advertising across local markets

Denim launches first-ever solution for automatically optimising mobile advertising across local markets

Denim, one of the most intelligent mobile marketing platform for financial services, announced the launch of Smart Campaigns, the first solution for automatically testing and optimising mobile advertising across local markets. With the launch of a single ad campaign through the Denim platform, Denim’s customers now have the capability to test campaign variables, such as audiences […]

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