Spotify is expanding its video offering with the launch of 12 original series in the UK, US, Germany and Sweden. The streaming app isn’t straying too far from its roots, though, at least initially. The first wave of series will all revolve all around music in some way, including music history documentary “Landmark”, hip-hop concert […]
Lush Fresh Handmade Cosmetics announced the launch of its mobile app for iOS and Android users. “Working in tandem with Oven Bits, the software design and development team behind Vogue’s mobile app, the Lush app aims to bridge the gap between the retail and digital experience for consumers,” So what does the app offer users? […]
Shazam, one of the world’s most popular apps for connecting artists and fans, has partnered with Unilever’s premium ice-cream brand Magnum for the launch of its most indulgent range of ice creams, Magnum Double. The whole campaign will be Shazam-enabled, either through visual recognition on print and OOH ads, or audio-recognition-enabled TV and cinema commercials. […]
Two engineers who helped build Siri, the famous voice assistant built into every iPhone, have claimed to have gone one step better with an all new digital assistant nicknamed Viv. Unlike her predecessor Viv will not be locked down to one ecosystem – an advantage which is likely to set it apart from the likes […]
Fast food giants Burger King have launched a new bot which enables the customer to place their order through Facebook messenger. In a series of instant responses, the bot determines firstly what the customer would like to order, and secondly where they would like to collect it from. The bot then gives the customer an estimated waiting […]
Shazam has announced an innovative new partnership with Nestlé, set to significantly enhance the way marketers engage with consumers and consumers engage with brands. The partnership sees millions of Shazam-enabled KitKat bars distributed as part of their latest consumer promotion. The KitKat team are on the search for people to join ‘The Breakers Party’ and […]
To mark the 90th birthday of the iconic broadcaster Sir David Attenborough, BBC Earth is announcing an ambitious new digital project The Story of Life. The free app will be available globally and offer the largest ever digital release of Attenborough’s work for the BBC, encompassing over 60 years of pioneering natural history film making. […]
Live streaming app Periscope is following their rival Facebook, testing a feature to allow users to permanently save their broadcasts in a bid to attract more brands and advertisers. The news was announced on Periscope (of course) late on May 4. All a user needs to do is put “#Save” anywhere in their broadcast title. […]
The number of paying customers taking advantage of Tinder Plus subscriptions has passed the 1m mark for the first time as singletons stump up less than $5 a month to unlock an unlimited number of swipes to find their dream partner. This growth has seen Tinder become one of Match’s most lucrative domains as members […]
Global tech giant Samsung announced that its ‘Made for Samsung’ programme for promoting mobile apps will be extended to independent game developers. That means that game developers will get considerable marketing and tech support from Samsung if they bring exclusive titles to the South Korean company’s mobile platforms. Mihai Pohontu, vice president at emerging platforms at […]