Amazon has released a set of APIs that enable smart home cameras and doorbells to connect and communicate with Echo devices. Developers are able to use the Doorbell Event Source and Motion Sensor APIs to enable customers to connect their doorbell and camera motion sensors to Alexa. The APIs give these customers the choice to […]
Fyber, a big ad monetisation company, said a survey it commissioned shows that 77 percent of brands report that they have asked their media agencies to invest in in-app advertising inventory. Traditionally, in-app purchases in free-to-play games and apps have dominated revenues in mobile. But advertising is coming on strong. The study by Sapio Research […]
Facebook has introduced a new way for users to share their experiences with the launch of futuristic, AI-powered 3D photos. Users simply have to take a single portrait shot of their friends, family, pet, holiday spot, or anything else that may interest them, and Facebook takes over by creating a 3D image based on how […]
Energy provider Npower is working with IMImobile to offer the new Apple Business Chat service to customers, allowing them to speak with call centre agents directly through the Messages app on their Apple device. It will specifically aid the roll-out process by allowing npower to share rich media messages, illustrating the benefits smart meters it […]
Following a 6-fold growth between 2013 and 2018, mobile advertising revenue is set to fall to a 12 percent CAGR, reaching a market value of USD 222 Billion in 2023, according to the latest report by Strategy Analytics. The mobile share of digital advertising will grow rapidly in less developed advertising markets but in advanced […]
As the general population becomes more and more accustomed to technology pervading every aspect of their daily lives, according to new research. The study, from retail technology expert Conversity has revealed that almost seven in ten (69 per cent) of consumers – rising to 86 per cent amongst the millennial generation – believe that technology […]
BABB has successfully completed its equity crowdfunding through Crowdcube, raising more than £1,400,000 from 1,232 investors. The funds will be used to support BABB’s applications for banking licences in the UK and Lithuania. BABB is building a decentralised platform using blockchain and biometrics technology, to provide mobile banking services to empower the global micro economy […]
ASOS has launched on Google Assistant. Customers in the UK and US can initiate conversation with Enki, the ASOS shopping guide, by saying “Hey Google, talk to ASOS” to their Google Home smart speaker or Google Assistant app on Android or iOS. Enki will then help them discover and shop the products across six of ASOS’ […]
Programmatic ad firm Mediasmart has struck a partnership with native advertising exchange TripleLift, to offer enhanced image formats and instant play video through TripleLift’s native advertising offering. The partnership offers Mediasmart customers access to a new source of integration for content marketing, advertorials, sponsored content and any other ad that matches the look and feel of the publications […]
Australia-based eCommerce platform Catch is launching its first pop-up concept store, which will explore the future of retail, in Melbourne. Located at Chadstone Shopping Centre, the pop-up store is touted to provide shoppers a unique shopping experience and will feature Catch’s top 500 products and a daily rotation of Catch’s most-loved products from leading brands […]