Young people are bombarded with impulses from all directions, all the time, making it really hard to focus when they study. This was something Gothenburg Symphony – the National Orchestra of Sweden – wanted to change, so they created Octomonk, a fun and playful app that helps children to study better with classical music […]
Freedom Mobile unveiled a bold new advertising campaign that highlights the expensive pain points that consumers often experience with their wireless service and shows Canadians that they can get more value through Freedom Mobile. Launching in Ontario, Alberta and B.C. markets today, the new ad campaign is headlined by Emmy-nominated Canadian actor Will Arnett, […]
Starbucks has extended its partnership with Alibaba in China, which will see it launch delivery services, establish a delivery kitchen and create a virtual store with the help of the eCommerce giant’s subsidiaries. The American coffee giant is already working with Alibaba for its interactive coffee store Shanghai Reserve Roastery, which is powered by Alibaba technology to allow consumers […]
78 per cent of people in the UK now own smartphones, as the number of mobile calls they make falls for the first time with people turning to platforms like WhatsApp and Messenger more than ever. Despite mobile usage continuing to increase, the always-on nature of Brits means they are turning away from making calls […]
Unity Technologies, creator of the real-time 3D development platform, announced a strategic partnership with Google’s mobile advertising business, AdMob, that will change the way advertisers reach gamers on-the-go and help mobile game developers monetise their apps. With more than 50 percent of all new mobile games made on Unity, this partnership gives Google advertisers access […]
The ‘race to 5G’ has moved beyond the telecoms industry and become a priority for governments around the world, but it remains unclear whether the end result will ultimately be worth the effort, according to GlobalData, a leading data and analytics company. The company’s latest report, ‘5G – Thematic Research’, states that the hype around 5G has […]
Good news for frequent fliers and adventure seekers this summer as globally renowned software innovation company, Shout Digital has worked with Newcastle Airport to develop the new official mobile app – NCL Airport – to give passengers the best possible experience when using the North East’s largest airport. Shout Digital are internationally recognised for their […]
Game of Thrones star Maisie Williams has launched a social media app to help people break into the creative industries. Daisie launches globally on August 1 and is described as “a playground for creative collaboration.” The app aims to revolutionise the way young people use social media and provide a platform for creators to find […]
International news provider Thomson Reuters has unveiled a new app aimed at providing business professionals with personalised news that can help them make better, more informed decisions. The app, which launched on iOS with an Android version coming soon, has been built with a focus on “news utility”, with design that puts an emphasis on topic-based feeds, […]
Sizmek, one of the world’s largest independent buy-side advertising platform delivering impressions that inspire, announced a completely overhauled industry-leading Demand Side Platform (DSP). The new DSP presents an evolved user experience, providing clients with new screens and workflows for added transparency, control, and efficiency when managing budgets and programmatic spend. These enhancements ensure agencies have […]