Amazon takes on WhatsApp with “Anytime” messenger

Amazon takes on WhatsApp with “Anytime” messenger

Amazon is reportedly developing an encrypted messaging app called Anytime, designed as a direct competitor to WhatsApp, Facebook Messenger and other popular messaging apps. According to a report in AFTV News, the encrypted service could integrate SMS, video and voice calls, stickers, gifs and emojis, games, photo sharing, ‘@mentions’ and photo and video filters. The service […]

Facebook Messenger offers bot developers new messaging tags

Facebook Messenger offers bot developers new messaging tags

Facebook has created five new messaging tags, which enable bots created for its Messenger platform to respond to customer actions in specific ways and send messages outside of the 24-hour window usually allowed for interactions. The new tags enable Messenger bots to provide users with updates about existing appointments, events in computer games or sports they are […]

AKQA’s Potato unveils Blue Whale project for The Natural History Museum

AKQA’s Potato unveils Blue Whale project for The Natural History Museum

The Natural History Museum opens its doors to reveal an awe-inspiring blue whale skeleton as the star of its redeveloped central space, Hintze Hall. As part of the project, audiences are invited to discover more about the whale in both its natural and preserved environments via a new digital experience which is part of a […]

Facebook brings display ads to Messenger

Facebook brings display ads to Messenger

Facebook is launching display ads in Messenger globally, after tests in Australia and Thailand back in January. As of July 11, businesses will be able to buy Messenger ads as an additional placement option when buying Facebook ads through the Adverts Manager and Power Editor platforms. Initially, only traffic and conversion objectives will be supported, […]

Verto Analytics: Growth of personal assistant apps ‘spotty and sluggish’

Verto Analytics: Growth of personal assistant apps ‘spotty and sluggish’

The use of personal assistant apps on smartphones is showing stagnation and even a decrease in certain cases, partly as people start to use standalone home devices such as Amazon’s Echo and Google Home instead of their mobiles to complete everyday internet tasks. Consumer-centric measurement firm Verto Analytics monitored a panel of US adults who […]

Shazam appoints new Head of Global Marketing Solutions

Shazam appoints new Head of Global Marketing Solutions

Shazam are extremely excited to welcome Alexis Rodriguez as their new Head of Global Marketing Solutions. Based in Shazam’s NYC office and reporting to CRO Greg Glenday, Alexis will oversee the Integrated Marketing, Partner Marketing and Creative Services teams. Alexis Rodriguez is an accomplished creative executive with over 20 years of corporate and entrepreneurial experience […]

Supercell Partner with North Kingdom to Create Boom Beach’s ‘Blackguard Base Builder’

Supercell Partner with North Kingdom to Create Boom Beach’s ‘Blackguard Base Builder’

Supercell has partnered with Swedish experience design company, North Kingdom, to create the latest addition to their wildly popular mobile game, Boom Beach. Created by Supercell, Boom Beach is a mobile and tablet based strategy game that allows players to create their own defensive bases. Players can upgrade their base over time whilst also building […]

Catch Digital releases a Game of Thrones bot to coincide with the new season of the show

Catch Digital releases a Game of Thrones bot to coincide with the new season of the show

In a world of direwolves, white walkers and dragons, there’s one thing missing: bots! Meet GoTBot, a friendly Facebook chatbot with answers to all of your Game of Thrones questions. Created by Catch, a digital creative agency in London, GoTBot is a Facebook Messenger chatbot created in solidarity with all the secondary characters you forgot […]

Google tests Triangle App to help track and manage mobile data

Google tests Triangle App to help track and manage mobile data

Google has launched Triangle, an Android app for managing mobile data usage, in a pilot in the Philippines. Triangle enables users to monitor their data usage and, for participating networks, check their remaining balance. Perhaps the biggest draw, though, is the ‘Data Saver’ feature for controlling unwanted background data. Users can block individual apps from […]

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