With rapidly-growing smartphone and mobile app usage in Latin America, the region is ripe with in-app advertising opportunities for Smaato demand partners. Latin America is the global leader in terms of app usage, with Argentina averaging the most in-app minutes per person worldwide at nearly 180 minutes per day. As a result, the Smaato platform […]
Samsung Galaxy has joined forces with Shea Glover for a schmaltzy but touching recreation of the influencer’s 2015 film ‘People react to being called beautiful’, capturing the moment strangers from the Generation Z strata react to the compliment. The collaboration with Glover, a young director and ‘social anthropologist’, aims to tap into young people’s craving […]
Samsung has made it clear that it wants to get its Bixby virtual assistant on nearly every product it makes, but it hasn’t forgotten about the AI’s smartphone roots. To that end, the company dedicated a corner of its cavernous CES booth to a surprising new Bixby feature: the ability to identify your food and […]
A new report from the IoT market research firm Berg Insight estimates that the global number of cellular IoT subscribers increased by 56% during 2017 to reach 647.5 million. The accelerating growth is expected to take the global installed base to almost 1 billion at the end of 2018.By 2022, Berg Insight now projects that […]
Go2mobi, mobile programmatic advertising platform, has announced the Go2mobi Total Control API. The API allows developers to build custom programmatic features. Add agencies, trade desks, performance marketers, and more gain access to Go2mobi’s demand side platform through an API. Whether users are looking to build streamlined workflows, or standalone DSP platforms, the Total Control API will […]
Untitled Project Singapore’s team of creative technologists has released a new 360 degree, 3D virtual tour experience of Scoot’s Boeing 787 Dreamliner. The VR experience, which will be activated in pop-up showcases in nine countries across the Asia Pacific, is designed to give prospective customers a very unconventional tour of Scoot’s flagship aircraft. A mixture of real […]
Toyota is working with Amazon, ride-hailing companies Uber and Didi, automaker Mazda and Pizza Hut to develop an electric autonomous shuttle that can be used to deliver people—or the packages they’ve ordered—to their destination. And it might just make it to the Olympics in 2020. Toyota Motor President Akio Toyoda revealed the so-called e-Palette concept vehicle […]
Facebook’s VR division Oculus has teamed up with Xiaomi to create a pair of standalone VR headsets with the aim of giving people more affordable access to VR. The Oculus Go, which was first announced back in October 2017, and the Mi VR Standalone were both unveiled at the Consumer Electronics Show (CES) 2018. “We […]
Under pressure to boost its slowing revenue growth and a stock price that’s been in the dumps for months, Snap is turning to China. The company is planning on an “ambitious” effort to attract advertisers from China and other Asian-Pacific countries to its Snapchat app. Snap has a goal of quickly growing sales from the […]
Keith Ta takes up the post of Head of Sales at Pocket Media, a leading mobile media agency. CEO Benjamin Pomerantz is pleased to welcome Keith to the company. His wide experience as a digital entrepreneur will be invaluable to the global growth of Pocket Media’s sales departments for App Installs (CPI) and Mobile Entertainment […]