An online YouGov poll commissioned by leading inflight entertainment and passenger engagement company Spafax published on August 22 reveals that younger travellers want airports to use technology to enhance their airport experience – but older travellers are more wary: The poll, of 2,110 respondents (Gen UK adult population of 18+), asked about their wishlist for […]
O2-owned Weve is pulling out of delivering mobile ads as the mobile operator focuses instead on using consumer data only for its own marketing and brand loyalty purposes. From August 21, Weve said it will stop taking new bookings for mobile advertising campaigns. In a statement, O2 said the move would allow it to “solely […]
The BBC’s popular food media brand, Good Food, has launched its first skill on Amazon’s AI assistant, Alexa, giving cooks around the UK access to more than 11,000 recipes with their voice. The skill, which is now live on Alexa-enabled devices like the Echo and Echo Dot, was built for BBC Good Food by digital […]
Seven Premier League clubs have agreed to partner with digital-currency exchange eToro for the 2018/19 season, thought to be the first sponsorship deal to be paid using Bitcoin for the top-flight football tournament. Tottenham Hotspur, Brighton & Hove Albion, Crystal Palace, Cardiff City, Leicester City Football Club, Newcastle United and Southampton have also signed up […]
With research revealing Brits are spending more time online than ever before, it may be surprising to learn that sales of so-called ‘dumb phones’ have noted an uptick in sales for the first time in years. Known within the industry as ‘feature phones’, these handsets simply make and receive calls are being marketed as a means to […]
The British Red Cross helps millions of people in the UK and around the world get the support they need if crisis strikes. However, over time, its website had become outdated and unreliable, with people unsure where to find the information they needed and confused about the organisation’s purpose. Head of brand and strategic marketing at British […]
Eyeo, the company behind Adblock Plus, has unveiled a selective list of ad formats it will allow mobile users of its ad blocker to receive. The Acceptable Ads Committee, established by the company last summer, has been been working since then to establish the restrictive list of formats that it considers sufficiently in-obtrusive to allow. […]
Thirty jobs are to be created through a new £1.5m ‘digital-Pharmacy’ which has opened in Liverpool, aimed at helping people living with chronic care conditions to manage their medicinal needs through artificial intelligent mobile app ‘Now Patient’. Liverpool has been highlighted as having some of the most deprived health districts in the UK, and the […]
In a UK supermarket first, Sainsbury’s is trailling new technology that will enable customers to scan, pay and go using its smartphone app at one of its busy London convenience stores. Using the latest version of its SmartShop app, customers visiting the Clapham North Station Local can use their smartphones to scan their shopping as they browse the store, […]
Over two-fifths (43%) of Brits now own at least one smart product in their home, with security systems most appealing, according to a new survey looking into attitudes towards IoT technology in 2018. Burdened by stress and a lack of time, Brits now more than ever crave convenience and speed in various aspects of their […]