Cyance releases new Nexus audience module to drive digital advertising campaigns

Cyance releases new Nexus audience module to drive digital advertising campaigns

Cyance, a multi-award winning B2B customer behaviour technology company, has unveiled a major new update, Nexus Engage, to its pioneering B2B customer behaviour platform, Nexus. Nexus Engage is a powerful new ‘audience activation module’ that connects Nexus customer intent audience segments into digital advertising campaigns. This account-based advertising approach is proven to transform lead generation results. […]

Major media and tech firms invest $1bn in mobile streaming service

Major media and tech firms invest $1bn in mobile streaming service

Disney, Sony Pictures Entertainment, and Alibaba are amongst a group of investors pumping $1bn into a mobile-focused streaming service led by former Hewlett Packard Enterprise CEO Meg Whitman and ex-Walt Disney Studios chairman Jeffrey Katzenberg. WndrCo, a holding company co-founded by Katzenberg, announced that it had secured the seed-funding round for what is currently being […]

Limitless launches LimitlessLiveMessenger

Limitless launches LimitlessLiveMessenger

Limitless, the UK-based inventor and provider of a SaaS platform offering crowd sourced customer service, is announcing its latest product – LimitlessLiveMessenger. LimitlessLiveMessenger is an asynchronous messaging product that can be easily deployed on any website and provides businesses with direct access to Limitless’ on-demand Crowd Service platform. The new product allows customers to route […]

Huawei eyes smartphone crown, with 200m shipments forecast

Huawei eyes smartphone crown, with 200m shipments forecast

China’s Huawei raised its forecast for full-year smartphone shipments to more than 200 million and said it could become the world’s top vendor of the devices in the final quarter of next year. Huawei, which recently displaced Apple as the No. 2 smartphone vendor in the June quarter, expects full-year shipments to beat an initial […]

Cheetah Digital buys Stellar Loyalty to boost customer loyalty tools

Cheetah Digital buys Stellar Loyalty to boost customer loyalty tools

Marketing software firm Cheetah Digital has bought Stellar Loyalty, a provider of cloud-based customer engagement and loyalty software. Headquartered in Silicon Valley, with offices in Europe and Asia, the Stellar Loyalty Consumer Relationship Cloud helps brands drive engagement frequency, maximise revenue, and build more meaningful and profitable customer relationships with their customers. Stellar’s customers include […]

Unity Partners with Google’s AdMob to Boost Mobile Game Advertising

Unity Partners with Google’s AdMob to Boost Mobile Game Advertising

Unity Technologies, creator of the real-time 3D development platform, announced a strategic partnership with Google’s mobile advertising business, AdMob, that will change the way advertisers reach gamers on-the-go and help mobile game developers monetise their apps. With more than 50 percent of all new mobile games made on Unity, this partnership gives Google advertisers access […]

Shout Digital’s new app for Newcastle Airport makes flying stress-free this summer

Shout Digital’s new app for Newcastle Airport makes flying stress-free this summer

Good news for frequent fliers and adventure seekers this summer as globally renowned software innovation company, Shout Digital has worked with Newcastle Airport to develop the new official mobile app – NCL Airport – to give passengers the best possible experience when using the North East’s largest airport. Shout Digital are internationally recognised for their […]

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