Pottery Barn is launching an augmented reality app, called 3D Room View, that lets customers visually try out living room furniture before they buy it. The 3D Room View app works with Google’s Project Tango, a platform that uses motion tracking, area learning, and depth perception to allow mobile devices to understand their position relative […]
Even though the Galaxy S8 has yet to be officially announced, Samsung has revealed that it will include a new digital assistant that will enable users to control every aspect of their device with just their voice. The new assistant, Bixby, will use a dedicated button on the new smartphone, and according to Samsung, it will enable […]
‘Dialogue with the artwork’ is the recent initiative from the Museum of Modern Art in Buenos Aires to get people closer to art through technology. As a result of a team effort of developers, members of the MAMBA and BBDO Argentina, the chatbot was developed to give the art pieces a voice and a personality, […]
Strata, the leader in media buying and selling software, announced today its partnership and integration with AerServ, a mobile ad management technology and supply-side platform. The partnership provides agencies utilizing Strata’s software to access mobile audiences using a wide range of devices. Through a single platform, broadcast campaigns can now extend their reach to a […]
To celebrate and activate the launch of their new limited edition bottle range, Jameson Whiskey has launched its first collection incorporating Near Field Communication (NFC) technology. Created in partnership with Dublin based artist, Steve McCarthy and Pearlfisher London, the bottle’s added connectivity offers users the chance to experience the rich history of Jameson. The IoT enabled […]
Despite its status as the least popular method globally, text message advertising is one of the most popular channels for Asian marketers, according to an ad-tech company report. Marin Software’s State of Digital Advertising 2017 study – including a sample of 500 agencies and brands worldwide – suggested that nearly 40 per cent of advertisers […]
ID TECH, one of the leaders in payment-peripheral technology, and Worldnet, a leading provider of enterprise grade Omni-channel Payment solutions, combine to provide EMV chip-card acceptance to cloud-based merchants, unattended kiosk manufacturers, retailers, and mobile merchants have received EMV certification through First Data. The certification using the GoChip EMV SDK encompasses all the ID TECH’s products […]
Telefónica’s programmatic trading platform, Axonix, has acquired British mobile geolocation data startup Statiq. The investment has been driven by Axonix’s scale and diversification strategy and will give the Spanish telecoms company a wealth of data to better target consumers. Statiq launched in 2013 and has built a portfolio of partners ranging from demand side platforms […]
Ansible, a mobile marketing and technology agency under IPG Mediabrands, has been launched in Philippines, its fifth office in the APAC region. The agency has 23 offices in 15 countries globally. As a specialist agency, Ansible offers strategy, media planning and buying, marketing and analytics besides UX, creative, technology, development and enterprise solutions. Its MiBeacons […]
Alibaba’s eCommerce rival JD.com (Jingdong Group) has joined forces with Zebra Technologies, a manufacturer of marking, tracking and computer printing technologies, and Chinese integrated IT service provider Digital China, to develop a lab dedicated to the internet of things (IoT) and eCommerce logistics. The ‘IoT + E-commerce Logistics Lab’ is in Beijing’s Shunyi district. The […]