Bud Light, the Denver Broncos football team and shopping rewards app Ibotta partnered to deliver a free beer to fans to celebrate the start of the free agency period, when teams can recruit eligible players. The promotion, which runs through March 28, will reward the first 500 fans in Colorado that redeem the offer, according […]
Facebook has quietly launched its Express WiFi app on Google Play, and it’s now available for download in Indonesia and Kenya. The application gives users a way to purchase internet connection from participating businesses instead of paying for a more expensive and, in many places in developing nations, typically slow and spotty mobile connection. Facebook […]
Social media giant Twitter has announced nine new premium video sports content partnerships to enhance its offering in the Asia-Pacific region. Twitter has signed agreements with golf’s Asian Tour, pay-TV broadcaster Astro Malaysia, online soccer platform BallBall, global sports network Eleven Sports, cable network Fox Sports Asia, the International Table Tennis Federation (ITTF), Indonesian broadcaster […]
Social media platforms are leading millennials to spend more money on their phones than ever before – with UK Snapchat users 300% more likely to buy items on their phones than the average Brit. With 33% of British Snapchat users happy to spend more than £100 on mobile, it puts them at 74% more likely […]
Karix Mobile, a leading messaging solution and mobile engagement company (formerly known as mGage India) headquartered in Mumbai, India – announced the launch of its cloud communications platform as a service (CPaaS) – karix.io. The platform was showcased at Mobile World Congress in Barcelona (Feb 26 – March 1, 2018) and would initially offer programmable […]
Google has shared that the company’s ads team killed 3.2 billion so-called “bad ads” in 2017, an increase of 88 percent from the previous year, when the company removed 1.7 billion “bad ads.” Put another way, Google took down more than 100 bad ads per second last year. “Bad ads” consist of any advertising that […]
It’s happened to all of us at one time or another. We’re trying to inch forward at the checkout or get through a door, retrieve our bags at the airport or simply move down the sidewalk and—wham—we smack into some nitwit standing there frozen, eyes glued to a smartphone. Such are the annoyances of […]
Joining the eye-mounted wearables market, Japan’s Toshiba has unveiled AR100 Viewer smart glasses that when combined with the battery-powered dynaEdge DE-100 mini PC that fits into a pocket, provides an augmented reality experience for enterprises. The biggest highlight of these enterprise focused smart glasses is the fact the dynaEdge mini PC runs Windows 10, and […]
Last Fall, Spotify launched Spotify Ad Studio, the first-ever audio self-serve advertising platform, in the US. The platform now embarks on a world tour as the public beta expands to Canada and the UK. Spotify Ad Studio makes it easy for marketers of all sizes to create audio ads on Spotify in minutes, letting them […]
South East Asian ride-hailing firm Grab has moved deeper into financial services with the launch of a dedicated unit and the introduction of micro-loans and insurance products. Grab Financial will encompass all of Grab’s fintech offerings, including payments services, rewards and loyalty services, agent network services and now also financial services. Grab has been progressively […]