UK consumers are more likely to engage with retailers that send them a personalised offer than a personalised message, according to research from YouGov and email marketing company Pure360. The study revealed that only 7% of shoppers are interested in messages that relate to personal details, such as a birthday, while 8% said they are […]
Bricks-and-mortar shopping could be about to change forever. Amazon pioneered the automated convenience store with its newly-opened Go supermarket, and now computer vision company AiFi is introducing the first scalable, checkout-free system for stores outside of Amazon’s sphere of influence. The technology has the potential to turn enormous retail spaces and small mom-and-pop operations alike […]
One of the most frustrating parts of eating out, according to a survey conducted by Barclaycard, is waiting for the bill. So the payment business has developed a new technology which allows diners to simply walk out after eating their meal. The “Dine & Dash” technology, which is being trialled at the St Martins Lane […]
JD.com, one of China’s biggest eCommerce retailers, has launched an accelerator program which will focus on the development of artificial intelligence (AI) and blockchain technologies. The AI Catapult program, which begins in March, will partner with blockchain startups to build new business, and create and test real-world applications of their technologies. Members of the program […]
Telefónica, the Spanish parent of UK mobile operator O2, is working with social network Facebook to develop a programme called Internet para todos (Internet for everybody), with the intention of connecting 100 million digitally excluded people in Central and South America to the internet for the first time. Around 20% of people in Latin America […]
OneWeb has forged a new alliance with Airbus to develop in-flight 5G services that will enable passengers to continue using their smartphones and other devices in the air, via satellite links. “The Seamless Air Alliance will usher in a new era of innovation for airlines on all routes,” the companies said in a joint statement […]
As part of its strategy to prove itself to be a 21st century digital ‘smart’ city and attract more young people, the Paris region, in partnership with digital innovation agency IRM, is launching a campaign using Snapchat filters during its annual Fashion Week. The project forms part of French President Emmanuel Macron’s plan to transform […]
Luxury automotive brand Bentley has re-launched its online Bentley Collection store with a refreshed design and a more conversion focused customer experience. The Bentley Collection is a range of luxury clothing, accessories, gifts and items for the home that embody the essence of the Bentley marque. Products are available to buy via Bentley dealerships and […]
Google has announced the launch of two tools aimed at improving businesses’ mobile performance and released the results of a mobile benchmarking study. The company is launching a Speed Scorecard that will allow brands to compare their mobile site speed to that of other companies in 12 countries. Additionally, Google says its new Impact Calculator […]
Verizon subsidiary Oath has begun rolling out four new ad formats, which were initially announced back in December 2017, with a focus on augmented reality (AR), native advertising, and social. The AR mobile ad unit has been designed by Oath’s Ryot team and is powered by Yahoo Gemini. It enables consumers to click to access […]