The UK is the largest market for digital ad spending in Europe, with more than double the amount of spending in digital channels than Germany, the next biggest market. And increasingly, digital ad spending is moving to mobile. eMarketer forecast that overall digital ad spending for 2018 will account for 63.6% of total media ad […]
JD.com has launched a blockchain technology platform to help customers ensure the security, transparency and efficiency of their operations. The JD Blockchain Open Platform will enable customers to track and trace the movement of goods and charity donations, ensure authentic certifications, property assessment, transaction settlements, digital copyrights, and enhance productivity, according to a statement from […]
China’s online retail market is expected to hit $1.8tn in 2022, buoyed by local tech titans Alibaba and JD.com, according to a report by Forrester. The ‘eCommerce in China: Trends and Outlook for The Largest eCommerce Market in The World’ report, revealed the Chinese online retail market will be more than double the size of […]
64% of shoppers feel retailers don’t truly know them, according to new research that identifies the changing demands of modern shoppers. Salesforce’s latest Shopper-First Retail report identifies three “Shopper-First” mandates that apply to virtually all retailers, also revealed that 87% of shoppers say they start their hunt for a new product on digital channels. Interestingly, […]
With advertisers spending increasing amounts of money in Amazon’s growing advertising business, the firm is looking for ways to expand its range of ad products, and the latest innovation is video advertising within its mobile search results. The mobile video ads are currently in a limited beta test, and while the product has only just been […]
Starbucks has extended its partnership with Alibaba in China, which will see it launch delivery services, establish a delivery kitchen and create a virtual store with the help of the eCommerce giant’s subsidiaries. The American coffee giant is already working with Alibaba for its interactive coffee store Shanghai Reserve Roastery, which is powered by Alibaba technology to allow consumers […]
Ecommerce is continuing to charge the high street as over half of UK consumers (51%) admit they now prefer to shop online than in-store. The research by eCommerce search and navigation specialists EmpathyBroker found that 55% also said that they are shopping more online this year compared to 2017. Key findings: 55% of UK consumers are […]
Temple Spa doubled mobile revenue after upgrading its eCommerce operation in line with how customers prefer to shop. This case study looks at how the luxury skincare and spa brand worked with eCommerce agency Gene to get a 67% increase in mobile conversion rate over the same period. Temple Spa, co-founded by industry experts Mark […]
Criteo, the advertising platform for the open Internet, announced it has joined the Shopify Plus Technology Partner Program to deliver Criteo’s scalable solutions to high-growth, high-volume retailers and merchants. Merchants of all sizes are able to take advantage of Criteo’s expansive global reach to target users across all channels and devices, and quickly scale their […]
I’ve got a problem with the Internet of Things. Here it is: it’s too big. A bit like our old frenemy Big Data, where it now seems that all data is big. I accept that the definition of IoT includes all connected devices and vehicles. What’s driving me mad is that we single out separate […]