ClickTap Media (a division of Media Agency Group), has been appointed to oversee the digital marketing for app-based service Homecooked UK – which is revolutionising the food delivery market by offering freshly prepared and authentic home-cooked food from a variety of cuisines – made by local people from their own home kitchens. The app is […]
Shutterstock, a leading global technology company offering high-quality content, tools and services through its creative platform, today announced the launch of its first Augmented Reality (AR) feature, available on the Shutterstock customer iOS application. The latest update to the iOS application includes a new “View in Room” button that allows users to access their camera phone […]
WaterAid, the non-profit organisation changing millions of lives every year through clean water, sanitation and hygiene initiatives, has launched its first-ever Alexa voice skill created by digital product and innovation consultancy Hi Mum! Said Dad. Every day, Alexa delivers a unique letter from the village of Tsarafangitra in Madagascar, covering topics such as food, music, wildlife – and of […]
ADYOULIKE, the leading native technology platform, has today [Wednesday 10 April, 2019] announced the launch of Native Stories, a new mobile advertising format, in exclusive partnership with GMC Media, part of the Marie Claire Group. This new 100% mobile experience, unique to the market, is a response to the rise of the ‘Stories’ format on […]
Teads, the global media platform, announced an exclusive UK and EEA partnership with Guardian News & Media (GNM) to deliver inRead advertising technology. Teads’ global media platform will enable GNM to scale its online inRead inventory, whilst increasing video and display ad monetization through both its direct sales team as well as Teads demand. Initially […]
Dutch-American start-up Primephonic has rolled out the most exciting update to its app and desktop versions since the inception of the classical music streaming service. Users will now be able to download personalised and pre-made playlists for easy and convenient offline listening. The software update will allow users to enjoy the 1.5 million plus classical […]
Google’s shift to first price auctions creates more transparency for media buyers and sellers – but financial risk for advertisers or tech platforms that aren’t yet prepared to bid in a first-price environment. IPONWEB is promoting its Optimal Price Discovery service to help programmatic buyers bid effectively in the first-price world. Buy side partners currently […]
Tappx, a leading AdTech company specialising in advertising solutions for advanced digital platforms, launched App-ads-txt.com, a free hosting tool to increase adoption of the new IAB standard app-ads.txt, thereby supporting the IAB mission to create a community of authorised digital advertising inventory to help fight digital advertising fraud. Tappx created the free web hosting service App-ads-txt.com to […]
To celebrate the 45th Anniversary of Singapore Cable Car – the most breathtaking way to get into and around Sentosa – One Faber Group has partnered Carbon Interactive and creative technology company AliveNow to create a fun and interactive Facebook AR Camera Filter that takes a user down memory lane. On a visit to Singapore, […]
A new tie-up between digital design agency, Sigma, and two leading eCommerce companies – Storm and InRiver – is aiming to deliver best-in-class eCommerce capability, while fostering a greater degree of responsibility, transparency and inclusivity in online customer experience. The initiative will establish digital and technical foundations for businesses to drive ethical customer experiences in their […]