Cliqz, a joint venture between Hubert Burda Media and Mozilla, has launched MyOffrz, a GDPR-compliant digital advertising platform, which it said it will use to monetise its free offerings, including the search engine, browser and anti-tracking technologies of the Cliqz and Ghostery brands. The ad platform will be run by its fully-owned subsidiary Cliqz MyOffrz. […]
Granular interests and lifestyle targeting on social media platforms such as Facebook and LinkedIn have always previously trumped that available on Google AdWords, until now. Although keywords and basic demographic data were the main ways to reach target audiences, recent developments now mean that Google’s ‘in-market’ audience targeting for search, and ‘life events’ for video […]
Explain Market Research, based in Newcastle and one of the leading research agencies in the UK, joined forces with business leaders, designers, innovators and experts from a range of sectors across the country to explore how businesses turn their customers into fans as part of the NWG Innovation Festival 2018. As part of the festival […]
SVPER Ltd, the social, instant video-only app for forming new real-life relationships in real time, announces the launch of an Initial Coin Offering (ICO) pre-sale of its cryptocurrency, SVPER Token. The SVPER video-only mobile app aims to disrupt the dating and social networking apps industry by encouraging users to meet new people safely in […]
Google has launched a job searching service in the UK, following its rollout in the US, offering users local results if they’re looking for a new role. A number of large job listing sites have signed up as partners for the launch, including Reed, Haymarket, CV-Library, and Gumtree, and roles advertised on these sites will […]
Hyperwallet, a leading global payouts provider to millions of independent workers, revealed that it will facilitate mass payment distribution for Wordapp.com, a content processing platform that helps online businesses to scale their content needs. Wordapp.com will harness Hyperwallet’s development tools and widget integration to embed payout functionality directly into its platform, delivering a streamlined experience […]
With skills aimed at children and families proving to be one of the fastest growing categories for Amazon’s Alexa digital assistant, mobile ‘pocket money’ tracking app RoosterMoney has announced the launch of the first-ever pocket money skill for the voice assistant. The RoosterMoney skill enables users to track their saving and spending, as well as keeping them […]
Mobile phone maker Huawei has launched a photography competition, rated by the HUAWEI P20 Pro’s AI and Alex Lambrechts, a top Leica photographer. The campaign is the latest activity for the HUAWEI P20 Series launch campaign and brings to life Huawei’s leadership in AI photography. “We have trained the AI in our P20 Pro smartphone […]
The walk for water that sees millions of women and children across the world taking up to an astonishing 20,000 steps every day to collect water, is being brought to life at Wimbledon this summer in the first ever use of augmented reality at The Championships. The Wimbledon Foundation has partnered with international charity WaterAid […]
Exponential Interactive, one of the largest digital advertising companies reaching more than 700 million users monthly, has released a new video solution that can be held accountable to performance metrics as measured by last-view or other performance attribution models. VDX Connect allows brands to reach consumers with interactive video messaging at scale across various ad […]