Appnext, a leading mobile discovery platform, has announced that TextNow, the first ever full-service freemium wireless company with over 100 million downloads, has integrated Appnext Actions into its Android app’s messaging stream. Appnext Actions maps key phrases in users’ text conversations to seamlessly connect users to additional services they need such as ordering a taxi, making a restaurant […]
Firebase, Google‘s default platform for app developers, has had a series of updates since it was acquired four years ago, and today brings the latest in that series, adding in-app messaging, new analytics reports and more. The new updates are aimed at helping developers to build better apps, improve their app quality and grow their […]
China’s online retail market is expected to hit $1.8tn in 2022, buoyed by local tech titans Alibaba and JD.com, according to a report by Forrester. The ‘eCommerce in China: Trends and Outlook for The Largest eCommerce Market in The World’ report, revealed the Chinese online retail market will be more than double the size of […]
64% of shoppers feel retailers don’t truly know them, according to new research that identifies the changing demands of modern shoppers. Salesforce’s latest Shopper-First Retail report identifies three “Shopper-First” mandates that apply to virtually all retailers, also revealed that 87% of shoppers say they start their hunt for a new product on digital channels. Interestingly, […]
With research revealing Brits are spending more time online than ever before, it may be surprising to learn that sales of so-called ‘dumb phones’ have noted an uptick in sales for the first time in years. Known within the industry as ‘feature phones’, these handsets simply make and receive calls are being marketed as a means to […]
Mobvious, the company specialised in providing digital advertising solutions to the US Hispanic market, and recently acquired by Prisa Brand Solutions, has been placed at the third spot on the Hispanic Fact Pack 2018 ranking as one of the networks with the highest reach within the Hispanic market in the United States. According to Ad […]
The British Red Cross helps millions of people in the UK and around the world get the support they need if crisis strikes. However, over time, its website had become outdated and unreliable, with people unsure where to find the information they needed and confused about the organisation’s purpose. Head of brand and strategic marketing at British […]
Southeast Asian transport turned ‘super app’ Grab is adding healthcare to its growing list of services, via a partnership with Chinese company Ping An Good Doctor. According to the announcement, the service will eventually be available across Southeast Asia and will use both the businesses expertise to create services, such as artificial-intelligence (AI) assisted online […]
Google One, first announced at Google I/O 2018, is Google’s new all-in-one subscription package for Drive storage, online support for services, and other handy perks. After a few months in an invite-only beta, it’s now open to all in the US. Google One’s subscription prices aren’t a far cry from the previous Google Drive storage […]
Connected TV households now make up nearly three-quarters of all US households, but those penetration levels don’t necessarily add up to a huge advertising market—yet. In a new forecast package, eMarketer estimates there will be 182.6 million connected TV users in the US this year, up 8.1% from 2017. That works out to roughly 55% […]
