Mintegral launches self-service platform for European and US advertisers targeting China and APAC markets

Mintegral launches self-service platform for European and US advertisers targeting China and APAC markets

Mintegral, a leading AI-driven, programmatic and interactive advertising platform, launched its new self-service offering called the “Mintegral Advertiser Ad Platform,” for European and US advertisers targeting customers in China and APAC region. This new self-service platform enables advertisers to create, target, track and manage their own campaigns all by themselves, harnessing approximately 900 million data points captured […]

YouGov/ Spafax Poll: 68% would welcome help from AI at airports when travelling

YouGov/ Spafax Poll: 68% would welcome help from AI at airports when travelling

An online YouGov poll commissioned by leading inflight entertainment and passenger engagement company Spafax published on August 22 reveals that younger travellers want airports to use technology to enhance their airport experience – but older travellers are more wary: The poll, of 2,110 respondents (Gen UK adult population of 18+), asked about their wishlist for […]

BBC Good Food launches its first-ever Alexa skill

BBC Good Food launches its first-ever Alexa skill

The BBC’s popular food media brand, Good Food, has launched its first skill on Amazon’s AI assistant, Alexa, giving cooks around the UK access to more than 11,000 recipes with their voice. The skill, which is now live on Alexa-enabled devices like the Echo and Echo Dot, was built for BBC Good Food by digital […]

Now Healthcare’s digital pharmacy looks to transform lives of chronic care patients across Merseyside

Now Healthcare’s digital pharmacy looks to transform lives of chronic care patients across Merseyside

Thirty jobs are to be created through a new £1.5m ‘digital-Pharmacy’ which has opened in Liverpool, aimed at helping people living with chronic care conditions to manage their medicinal needs through artificial intelligent mobile app ‘Now Patient’. Liverpool has been highlighted as having some of the most deprived health districts in the UK, and the […]

New Uber feature uses machine learning to sort business and personal rides

New Uber feature uses machine learning to sort business and personal rides

Uber announced a new program called Profile Recommendations that takes advantage of machine intelligence to reduce user error when switching between personal and business accounts. It’s not unusual for a person to have both types of accounts. When you’re out and about, it’s easy to forget to switch between them when appropriate. Uber wants to […]

Amazon launches Auto SDK to bring Alexa to more cars

Amazon launches Auto SDK to bring Alexa to more cars

Amazon announced an open source release of the Alexa Automotive Core (AAC) SDK, or Auto SDK, to help automakers integrate Alexa voice control into cars and their infotainment systems, screens often used for navigation, media, or climate control. The software development kit is free for download on GitHub and is optimised for bringing Alexa to […]

Modern English launch #DuaMoods for Warner Brothers Records

Modern English launch #DuaMoods for Warner Brothers Records

Creative technology agency Modern English have launched a ‘facial recognition playlist generator’ for music sensation, Dua Lipa. The ground-breaking new web-app uses an online social messenger premise to allow fans to interact with a Dua Lipa chat-bot and upload a selfie that is analysed to give them a personal playlist based on what mood their […]

Bidalgo aims to bring AI to digital ad creative

Bidalgo aims to bring AI to digital ad creative

 AI-based ad automation platform Bidalgo has unveiled a new product called Creative AI which aims to bring the power of artificial intelligence to helping marketers design high-performance ad creative. An integrated part of Bidalgo’s self-serve ad automative platform, Creative AI uses image- and video-recognition technology to analyse every component of an advertiser’s creative, down to each […]

Troy-Bilt launches “Ask Troy-Bilt” Alexa skill to give customers a voice recognition tool for the yard

Troy-Bilt launches “Ask Troy-Bilt” Alexa skill to give customers a voice recognition tool for the yard

Troy-Bilt and its agency of record, Marcus Thomas, launched a new campaign titled “Ask Troy,” which demonstrates the brand’s commitment to solving problems for homeowners and adding value throughout their journey in the yard. The campaign includes weather-triggered digital ads on Weather.com developed through a partnership with IBM/Watson, and the “Ask Troy-Bilt” Alexa skill on […]

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