Reddit introduces “App Install” campaign objective and improves its Conversion Pixel

Reddit introduces “App Install” campaign objective and improves its Conversion Pixel

Reddit is introducing App Install as a campaign objective and great improvements to its Conversion Pixel with expanded tracking and measurement capabilities.  A few weeks after Reddit rolled out CPC Ads – its first performance-based ad offering – and more campaign objectives ideal for direct response campaigns, the company is now further expanding campaign objectives with a new […]

Facebook strikes cinema ticket deal with Odeon

Facebook strikes cinema ticket deal with Odeon

Facebook has struck a deal with Odeon that will let movie goers buy tickets without leaving the social network. As part of the partnership, Facebook has launched a ‘Films’ tab in its app and online that will enable fans to book and pay for the tickets via Odeon. Tickets for screenings at other chains, including Vue […]

A million new internet users came online every day in 2018, according to We Are Social and Hootsuite

A million new internet users came online every day in 2018, according to We Are Social and Hootsuite

We Are Social, the socially-led creative agency, in collaboration with Hootsuite, the world’s leader in social media management, released their Digital in 2019 report, examining social media and digital trends around the world. Delving into data from across more than 230 countries and territories, the 8th annual report finds 367m more people came online globally […]

Mention Me and Taggstar team to bring social proof together with customer advocacy programmes

Mention Me and Taggstar team to bring social proof together with customer advocacy programmes

Mention Me, the leading referral marketing platform has announced a partnership with Taggstar, the leader in social proof messaging for eCommerce. The agreement brings together the benefits of social proof messaging and advocacy marketing. Online brands using Mention Me, will be able to display product buying and viewing trends, and reviews, to increase their conversions […]

Facebook to integrate WhatsApp, Instagram and Messenger

Facebook to integrate WhatsApp, Instagram and Messenger

Facebook is reportedly has plans to integrate the messaging services of WhatsApp, Instagram, and Facebook Messenger. All three will remain as standalone apps, but the underlying messaging functions of each will become intertwined. Work to create a unified messaging infrastructure has begun and expected to be complete by the end of the year or in […]

Smooch Launches 2nd Annual ‘State of Messaging’ 2019 Report on Conversational Business

Smooch Launches 2nd Annual ‘State of Messaging’ 2019 Report on Conversational Business

Leading omnichannel conversation platform Smooch announced the release of its second annual report on conversational business, State of Messaging 2019. For the report, Smooch spoke with over 30 distinguished experts at the forefront of the conversational revolution — from channel gatekeepers and software vendors, to industry analysts, brand stewards and startup innovators.  Companies involved include Google, […]

New app launched in the UK to showcase the power of friendship

New app launched in the UK to showcase the power of friendship

Initially aimed at young people living, studying and working in London, friendrequest is the new app looking to lead the way in facilitating friendship. Addressing the challenge of forming actual friendships in a world of ‘social’ media,  friendrequest’s aim to ‘take social offline’ emphasises the non-replaceable value of real-life rendezvous, actively encouraging users to spend […]

1 2 3 52