Protecting children online: we all need to do more

Protecting children online: we all need to do more

There is an epidemic brewing in today’s connected world. Children’s open, unchecked use of the Internet is leading to a shift in young people’s social interactions, often to the detriment of their mental health. Much like global warming, the world may not see the scale of the problem until it is too late. Allowing open […]

IBM claim Blockchain will enhance global food safety

IBM claim Blockchain will enhance global food safety

Food retailers like Walmart, Unilever and Nestlé are partnering with IBM on a blockchain collaboration intended to address food safety. Additional IBM partners include Dole, Driscoll’s, Golden State Foods, Kroger, McCormick and Company, McLane Company and Tyson Foods. They will work with IBM to identify new areas where the global supply chain can benefit from […]

Mazda Tells Customers ‘Don’t Scroll & Drive’ in New Campaign by BBR Saatchi & Saatchi

Mazda Tells Customers ‘Don’t Scroll & Drive’ in New Campaign by BBR Saatchi & Saatchi

“Distracted driving” is what they call it. It’s a treacherous innocuous name – meant to cover anything from taking your eyes off the road to check your baby hasn’t chocked on his pacifier, right down to taking your eyes off the road to scroll down your Facebook feed and check who’s liked your latest profile […]

London Councils launches new personal safety app for women in time for the festive party season

London Councils launches new personal safety app for women in time for the festive party season

London Councils has launched Circle, a personal safety app enabling people to stay connected to friends and family if they find themselves in a difficult or vulnerable situation. The app, which targets women aged 18-30 in London, was created in consultation with a group of women’s charities. Circle makes it easy to stay safe and […]

Groupama and Saatchi & Saatchi Italy launch anti-text and drive technology

Groupama and Saatchi & Saatchi Italy launch anti-text and drive technology

Groupama Insurance and Saatchi & Saatchi Italy has released their latest campaign ‘SantinoSafetySystem’ which uses innovative technology to help prevent road accidents caused as a result of texting while driving. The anti-text and drive technology comes in the guise of ‘Santini’ which are traditional holy cards that many car owners in Italy adorn their dashboards […]

Metro Trains Melbourne launches new Dumb Ways JR app via Millipede to keep kids safe

Metro Trains Melbourne launches new Dumb Ways JR app via Millipede to keep kids safe

Metro Trains Melbourne is campaigning to keep littlies safe with Madcap’s Plane, a play-based learning app released today via Millipede. Madcap’s Plane is the third app instalment since the March launch of Dumb Ways JR – a spinoff of the hugely successful Dumb Ways to Die public safety campaign via McCann Melbourne. Little ones join […]