Leo Burnett Bucharest Create New Telekom App to Enable Long Distance Storytime

Leo Burnett Bucharest Create New Telekom App to Enable Long Distance Storytime

Storytime, a revolutionary education app from Telekom, was created by Leo Burnett Bucharest to enhance the experience of bedtime stories through the features of the phone, no matter the distance. The Telekom Storytime app enables parents working abroad to tell their children bedtime stories remotely, with the technology of the app meaning parents don’t just […]

PepsiCo Goes Beyond the Bottle with New, Mobile-Enabled Hydration Platform

PepsiCo Goes Beyond the Bottle with New, Mobile-Enabled Hydration Platform

Built to reflect how people drink water today, the new hydration platform from PepsiCo, is a connected ecosystem that responds to the rise in consumption of low-and-no-sugar drinks as well as heightened focus on plastic’s effect on the environment. As part of PepsiCo’s Beyond the Bottle efforts, the new system makes it easier for people to […]

WaterAid launches first-ever Alexa voice skill via Hi Mum! Said Dad

WaterAid launches first-ever Alexa voice skill via Hi Mum! Said Dad

WaterAid, the non-profit organisation changing millions of lives every year through clean water, sanitation and hygiene initiatives, has launched its first-ever Alexa voice skill created by digital product and innovation consultancy Hi Mum! Said Dad. Every day, Alexa delivers a unique letter from the village of Tsarafangitra in Madagascar, covering topics such as food, music, wildlife – and of […]

Sephora and Wildbytes Unveil the Future of Shopping with an Intelligent Mirror

Sephora and Wildbytes Unveil the Future of Shopping with an Intelligent Mirror

Sephora and experiential innovation agency Wildbytes unveil the future of retail by taking personalisation to the next level. In a world first for the international beauty chain, it has installed an intelligent digital mirror in its flagship store in Madrid, on the exclusive Calle Serrano. Powered by artificial intelligence, it delivers hyper-personalised experiences and product […]

Skoda develops car boot parcel delivery system

Skoda develops car boot parcel delivery system

Skoda is working on a new project that will enable couriers to deliver parcels to your car boot. It will enable consumers to provide their vehicle’s location and number plate, instead of an address, when ordering goods. The technology required for remote access to the car is currently being tested in the pilot scheme. Jarmila […]

Hyundai unveils smartphone-based car key

Hyundai unveils smartphone-based car key

Hyundai has developed a smartphone-based digital key that can be used to unlock and start a car without a physical key or FOB. The feature will be built into new Hyundai and Kia vehicles starting later in 2019. The digital key app can be downloaded to a smartphone, and near-field communication (NFC) technology detects the […]

J. Walter Thompson Amsterdam uses data and technology to bring back the voice of Rembrandt

J. Walter Thompson Amsterdam uses data and technology to bring back the voice of Rembrandt

On February 28 at Amsterdam’s most famous museum, the Rijksmuseum, the voice of Rembrandt was unveiled. A group of experts, working together with ING Bank, has used voice technology, research and data to recreate the painting techniques, personality, language and voice of the Dutch master. The results are featured in ‘The Rembrandt Tutorials’, as narrated […]

KFC Middle East Creates Social Media Drive Thru Ad So Feed-Scrollers Get Fed

KFC Middle East Creates Social Media Drive Thru Ad So Feed-Scrollers Get Fed

KFC Middle East offers an alternative variation of ‘live-feed,’ by launching a drive-thru that sits within social media threads, where users can order food at a cluck of a button. When the weather’s off or you’re feeling particularly lethargic, the thought of venturing outside to answer your KFC cravings can feel like a bit of a […]

Foundation Laço Rosa transforms the giving of wigs into a barcode for donations

Foundation Laço Rosa transforms the giving of wigs into a barcode for donations

Foundation Laço Rosa, an organisation in Brazil that fights against breast cancer, has installed an interactive panel that receives donations at the same time as it shows the power of a contribution. From a distance, the piece is an enormous barcode. But, up close, it is possible to read the names of women patients who […]

Huawei uses AI to ‘complete unfinished symphony’ by Schubert

Huawei uses AI to ‘complete unfinished symphony’ by Schubert

Huawei has used the power of AI and human expertise to compose the final two movements of Schubert’s famous Symphony No. 8. commonly known as the ‘Unfinished Symphony’. Symphony No. 8 has remained incomplete for 197 years and despite numerous attempts it remains one of the most intriguing pieces of unfinished symphonic music of all […]

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