Background: Paintworks is a 12 acre (522,720sqft) mixed-use development in Bristol. Paintworks is expanding: the current work will provide around 6,700 square metres of new employment and commercial floor space, 11 live/work units and 210 houses and apartments. This work is being undertaken for housebuilding company Crest Nicholson in association with Verve. A further phase will […]
Friso by Friesland Campina is a trusted brand across the world by mums and “mums-to-be”. This trust originates from years of nourishment and love to ensure the products are of utmost quality. Hence it is very important for Friso to get the right information about mums and their infants – so as to allow the […]
In the Netherlands, thousands of young children cycle to school and back every day. Every year, a large number of those children are involved in road accidents, some of them fatal. This is mainly due to the children’s lack of experience with road traffic. To address this problem, in collaboration with Veilig Verkeer Nederland (the […]
Canon is launching City Surfers, an interactive mobile-first ad campaign with Mobkoi, the ultra-premium mobile marketing specialist. Using Celtra’s innovative mobile advertising formats and designed by Mobkoi’s creative studio based on J. Walter Thompson campaign assets, the campaign is the latest in Canon’s ‘Come and See’ stories, designed to engage smartphone users to interact with […]
The use of mobile technology was decisive in order to achieve the goals for this campaign. Teamed up together with the agency, Adsmovil developed an interactive rich media that allowed users through a game to know more about the 100% electric technology of the Renault Twizy in Colombia. They created a game in which people […]
With the number of Hispanic voters in the U.S. topping 27 million this year – and immigration playing a pivotal role in the national debate – the impact of this rapidly growing demographic on the 2016 election is expected to be decisive. Florida International University (FIU) and Adsmovil decided to run a mobile poll using […]
Johnnie Walker Blended Scotch Whisky announces the launch of a new digital mentorship program, leading a new era of whisky education that can be enjoyed from the comforts of home for those of legal drinking age. As the number one blended Scotch whisky in the world, Johnnie Walker continues to innovate in new and exciting […]
Let´s Talk is a free app from Läkerol that connects people who speak fluent Swedish to people who need to practice the language. The App has been developed by King Agency in Sweden. A clever and refreshing way for a Lozenge Brand to encourage Social Good and ignite conversations. Willing Swedes can demonstrate another way […]
EyeFitU a new fashion portal that aims to solve the eternal problem of the lack of uniformity of sizing in fashion, has gone live. EyeFitU has collaborated with high profile affiliated fashion houses: The app has 45+ online stores and 100s of brands such as Matchesfashion, Ted Baker, Net-à-Porter and Mr.Porter, Karen Millen, Asos, Warehouse […]
McDonald’s Japan rolled out a campaign using from the Weather category’s Weather Index when it launched a customizable menu that offered many burger variations. Using sales data from the company’s nationwide network of restaurants, together with weather data, McDonald’s Japan was able to analyze in real time when and where products were selling well, and […]