Chinese car-hailing platform Didi Chuxing has launched an in-car audio recording function for journeys, in a bid to enhance its safety practices following the deaths of two passengers. Didi has launched a trial of the recording function, which will capture in-car audio from the entire journey and then upload an encrypted file to the company’s […]
Airline KLM has introduced a new feature in its app that uses augmented reality to help passengers assess wether their hand baggage is of the correct size. The functionality, which uses Apple’s AR technology, is aimed at speeding up check-in and reducing customer confusion over luggage allowances. The AR hand baggage check uses a […]
Facebook expanded the options airlines have for reaching potential travellers with its flight ads, which were previously referred to as dynamic ads for travel for flight. Airlines already had the capability to use flight ads to target people who had visited their websites or applications to search for particular flights. The social network announced that airlines […]
Häagen-Dazs is the first ice-cream brand to move into automated product delivery with its new mobile eCommerce technology ‘Häagen-Dazs NOW’. The service enables ice-cream to be ordered and delivered into the hands of consumers when out-and-about by using an innovative combination of proven mobile technologies. The brand is trialling the service this Friday, 7 September […]
Billion Dollar Boy, a global influencer marketing agency, is announcing the launch of StoryTracker, an industry first AI-powered Instagram Story tracking tool. This unique piece of software allows influencers and influencer marketing professionals to locate, categorise, save, download and analyse Instagram Stories before they disappear. With Instagram recently releasing figures showing that Stories now has […]
Proximity Worldwide has unveiled its first Voice & IoT lab named Invoke. Launching at Barefoot Proximity, the Cincinnati office within the Proximity global network, the lab will provide a dedicated hub for audio, voice and IoT development and deployment, and will drive innovation and new business growth for the network. Building on Proximity’s legacy of […]
Ministry of Games, a mobile developer based in Helsinki, has signed a deal with Chinese mobile internet giant Cheetah Mobile to publish their mobile MMO game Trade Town globally. Trade Town allows players to build their own medieval city, trade with guild mates and set sail to faraway islands. Trade Town was released to bidding […]
I’ve been coming to IFA for many years and as a self-confessed gadget addict it’s like being a kid in a sweet shop. But like deciding which sweets to buy all those years ago, it’s a bit overwhelming and disappointing if you don’t choose wisely and suffer from buyers’ remorse! So, here’s my take on […]
26 per cent of Americans have deleted Facebook’s core app from their mobile phone in the past year, while 74 per cent have taken steps to limit the social network’s access to their life, according to new data from the Pew Research Center. Over half (54 per cent) of Facebook users aged 18 and older have […]
AppLovin, a comprehensive mobile gaming platform, announced it has agreed to acquire MAX Inc., a leading in-app header bidding solution, for an undisclosed amount. The acquisition will further accelerate AppLovin’s mission to give game developers a complete platform to grow and scale their businesses. MAX will become MAX by AppLovin. Its in-app header bidding functionality […]