Verve Group, one of the fastest-growing SSPs for mobile and CTV and a part of Media and Games Invest (“MGI”), announced its continued growth in dominance within the mobile SSP space, confirmed by the release of Pixalate’s Mobile SSP Market Share Report for Q3 2023. The report places Verve Group as the No. 1 Mobile SSP in North […]
Criteo, the advertising platform for the open Internet, announced a global partnership with Pixalate, the world’s first cross-platform ad fraud detection and prevention solution. As invalid traffic (IVT) continues to plague the advertising industry, Criteo is committed to making additional investments that will provide an increased scope of protection against IVT and low-quality inventory. Through this […]
Tappx has partnered with Pixalate in order to offer advanced invalid traffic (“IVT”) detection technology for its over-the-top (OTT) services. The global Tappx solutions, which will be enhanced by Pixalate technology, includes ‘Ad-Replacement’ services for digital TV, ‘Dynamic Ad Insertions’ (DAI), digital TV ad time slot detection and insertion of programmatic video ads, and ‘Addressable […]
MoPub announced that they are partnering with two of the industry’s leading MRC-accredited vendors in mobile IVT-management, Pixalate and DoubleVerify. “Partnerships are crucial to the effort. We believe that MRC-accredited vendors like Pixalate and DoubleVerify offer the expertise, technology, data integrity and service needed to help us keep a clean exchange for the trillions of ad requests […]
Pixalate released its annual Global Seller Trust Index for 2017 to determine the industry’s top trusted programmatic sellers. RhythmOne ranked first in the Global Seller Trust Index (GSTI) for both the US and International markets. In the US, RhythmOne received the top ranking for a record seven consecutive months (April – October), and internationally ranked […]
Pixalate recently released the latest version of their Mobile Sellers Trust Index where they rank the top mobile platforms in programmatic advertising, and AdColony was number one on the list, rising three spots from the last ranking. As mobile advertisers increasingly turn to programmatic ad buying, the issue of trust comes up frequently. Advertisers and agencies want partners […]