Blis, a global leader in real-world intelligence, has announced that it is the first global location intelligence company to embrace independent verification of data quality from independent location data verification and analytics company, Location Sciences. Blis and Location Sciences are coming together as two independent companies with a common goal for more transparency and data […]
Online bookmaker Sportsbet is promoting its new ‘Foolproof’ iPhone app by collaborating with famous personalities around the world. The film created by Emotive features former NRL player Todd Carney and flat earth theorist Mark Sargent, among others talking about the easy usage of the app. The campaign will be supported by OOH in airports, gyms […]
Digital ordering platform, Preoday, and Optomany, specialists in secure, omnichannel payment processing technology, have announced a strategic partnership to provide hospitality businesses with innovative, integrated payment solutions. In combination, Preoday and Optomany will enable hospitality businesses to take digital orders and payment the way they want, confident in the security of the technology. Aiming to address the […]
Short-form video platform TikTok has teamed up with the British Olympic Association and Team GB to launch a new campaign aimed at getting more Brits involved in the “I am Team GB” initiative. With the #IamTeamGB challenge, TikTok users could record themselves playing sports or getting active, then send the clip into Team GB’s TikTok account. The […]
LAB, the independent digital agency that uses a blend of consumer neuroscience, psychology and behavioural economics to design, build and market digital brands and experiences, has launched a new online tool which enables people to better understand their own drivers and those of their co-workers, in order to improve teamwork. The People Dynamics tool helps […]
New research reveals that more than three-fifths of Brits (62%) don’t use their smartphone’s pre-loaded voice assistant capabilities. But for those that do, it suggests the greatest opportunity lies in their cars. AI and data-driven agency Artefact UK surveyed 2,000 British adults to understand how people are interacting with voice assistants both in and out […]
Mobile engagement specialist Big Mobile has partnered with AdsWizz, the leading global platform for digital audio advertising, to implement tech that tracks unique visits to retail locations from specific audio ad campaigns. In its first campaign with a major Australian brand, the technology measured more than a 90% lift in footfall traffic to their retail […]
Nike has developed ‘Back To The Future’-style trainers with a lacing system that uses a motor to tighten or loosen its trainers with additional voice control. The upcoming Nike Huarache trainers will support Siri with a ‘FitAdapt’ lacing system that uses a motor to tighten or loosen its trainers through voice commands. Users can tell […]
ZephyrTel, a software company dedicated to serving global telecommunications operators, is pleased to announce the release of Ultrafast Content Transfer, an enhanced feature in Mobilogy Now, the market-leading cross-platform, all-in-one mobile lifecycle management solution. This release comes less than two months after ZephyrTel launched the new Mobilogy Now, the next generation of its established Mobilogy solution. The […]
A new app is tapping into the “gig economy” to empower members of the public to report parking infringements to their local councils, helping to ease traffic congestion and prevent the blocking of pavements. The eFine app was developed by brother and sister team Alex Mühlhölzl (COO) and Lisa Mühlhölzl (CEO) following Lisa’s experiences travelling to […]