PerceptIn, a world-class full-stack visual intelligence company focused on robotics, announced that it will make its DragonFly Intelligent Advertising Vehicle available to select companies in the U.S. in the first quarter of 2019. The DragonFly Intelligent Advertising Vehicle offers early adopter advertisers and Fast-Moving Consumer Goods (FMCG) companies a digital out-of-home (DOOH) advertising experience […]
Starting November 19, if you’re in the mood for a faraway trip, you won’t even have to leave your home. With the new iFly virtual reality (VR), you can now take a virtual trip. KLM’s online platform uses VR to let visitors experience a near-lifelike journey. KLM wants to inspire people to travel and discover […]
The full spirit of Mexico’s annual ‘Day of the Dead’ festival provided the perfect festive flavour of leading tequila brand Jose Cuervo. The theme was chosen as the best platform to encourage airport passengers to trial the brand’s Margarita signature serve at duty free stores within London Gatwick, London Heathrow T3 and Frankfurt airports. The […]
Thin Film Electronics ASA (Thinfilm), a global leader in NFC (Near Field Communication) mobile marketing solutions,announced Mackmyra Swedish Whisky as a new customer in the spirits category. Based in Sweden, the award-winning distiller of single-malt whisky is using Thinfilm’s NFC mobile marketing solution to connect directly with customers via smartphone, raise awareness of its Private Cask program, and […]
A new generation of Crunchfish’s gesture interaction software is launched. This high-precision one-gesture software solution is specially designed for interaction with any standard Augmented Reality (AR) smart glasses enabling a new intuitive interaction method. It makes it possible for the user to control all functions in the glasses with only one gesture, similar to […]
The International Committee of the Red Cross (ICRC), and independent creative agency, Don’t Panic have created an interactive virtual reality experience that brings the audience into the home of a war-torn family. Too often, when we think of conflict, we immediately think of refugees and scenes of devastation, but rarely do we think of the […]
Jägermeister just launched a new Augmented Reality experience in time for Halloween. “Divine the Darke” will engage AR to deliver tarot card readings on the Snapchat platform. Each card provides a glimpse into your future while translating Jägermeister’s rich and irreverent spirit. How it works: Find a Snapcode embedded on Jägermeister brand materials in bars […]
Australia-based eCommerce platform Catch is launching its first pop-up concept store, which will explore the future of retail, in Melbourne. Located at Chadstone Shopping Centre, the pop-up store is touted to provide shoppers a unique shopping experience and will feature Catch’s top 500 products and a daily rotation of Catch’s most-loved products from leading brands […]
Toys“R”Us Asia has launched their first ever Facebook Augmented Reality Camera Filter for Toys“R”Us Hong Kong. Developed by leading creative tech agency, AliveNow, this fun and colourful AR Camera effect gives fans the chance to adorn themselves with features of Toys “R” Us’s famous mascot, Geoffrey the Giraffe. This playful AR camera experience is also […]
TripAdvisor is overhauling its website and mobile experience, introducing a more social and personal approach to travelling and eating out. The new TripAdvisor, which is currently in beta ahead of its official launch later in 2018, will expand this site’s community beyond travellers to include brands, social influencers, publishers, and friends – enabling users to […]
