Fanta, Snapchat and digital agency Movement are helping teens transform this Halloween, with a campaign that spans in 14 markets across Western Europe. Halloween is a key time when teens experiment with their identity, particularly those aged 16 to 19. Fanta is helping them transform, by releasing empowering tools and experiences that will allow teens […]
Experience, design and engineering company Dare has launched an interactive charity web app: ‘This is Scare’. It aims to raise awareness and prompt action for people to adopt black cats, who have a hard time being re-homed, particularly around Halloween. The site, which mimics a well-known dating app that rhymes with ‘Cinder’, urges users to […]
Music is in the air, and Facebook was in tune with the updates it revealed on Wednesday October 24: the addition of music to Facebook Stories, the expansion of its Lip Sync Live feature to pages, the addition of lyrics to Lip Sync Live and testing the ability for people to add songs to […]
Apple’s Search Ads business could be set to generate more than $500m in revenue this and then make four times that by 2020. According to a note from Bernstein analyst Toni Sacconaghi, seen by CNBC, Search Ad revenue for Apple could approach $2bn by 2020 – and that’s a “conservative” estimate. With this development, it’s […]
New ‘Food for Thought’ research released on October 24 identifies what diners want from restaurants of the future, and it’s the ordering experience they’d like new technology served up for. In response, Barclaycard is testing new prototype technology so diners can make more informed menu choices before they order and avoid menu mishaps. Barclaycard, which […]
British restaurant chain Byron is the first to launch a Quickpay bot allowing customers to pay for their bill using Facebook Messenger. The payment technology, created by hospitality platform Flyt, gives diners the chance to pay for their meal as soon as they order as well as split the bill. Diners can choose the hamburger […]
IBM and Lufthansa have teamed up for an interactive ad experience that will provide consumers with travel information and local facts for 15 cities across Europe. As part of Lufthansa’s ongoing global #SayYesToTheWorld brand campaign, it has become the first airline to launch a Watson Ads campaign, joining other brands such as Lego, Behr […]
Facebook has launched its new, simplified version of Messenger, dubbed Messenger 4. Messenger’s previous nine tabs have been cut to three. Conversations are on the Chats tab, with a camera icon at the top of the screen to make it easier to take photos. The People tab lists friends who are currently available for a […]
Uber has joined a growing list of companies keen on using drones for delivery. It wants to integrate the technology into UberEats, its meal-delivery service, and envisions dropping off its first drone-delivered dinners as early as 2021. The company better known for ride-sharing revealed earlier in 2018 that it’s keen to utilise drone technology for […]
Startup Adder Mobile Technologies announced the new release of their mobile application on October 19 2018. The new version of the app includes a host of new functionalities and enhancements designed to improve user experience. New features in this ad technology app aim to simplify helping drivers make money while driving. “Several core components have been […]