Automated Creative launches in the US and Canada

<strong>Automated Creative launches in the US and Canada</strong>

Dan Moseley is appointed Managing Director to oversee continued expansion in the region Automated Creative, which is on a mission to reinvent advertising using automation, has appointed Dan Moseley as Managing Director as it continues to expand in the US and Canada in response to increasing demand for its services. Automated Creative produces ads for […]

ADIMPACT STRENGTHENS ADVISORY BOARD WITH THREE KEY APPOINTMENTS

<strong>ADIMPACT STRENGTHENS ADVISORY BOARD WITH THREE KEY APPOINTMENTS</strong>

New Additions of Seasoned Media Executives Appointed to Lead AdImpact‘s next growth chapter Today, AdImpact, a leading competitive ad intelligence SaaS company, is pleased to announce the appointment of Don Norton, Bud Breheney, and Harvey Kent to its board of advisors. Lending decades of collective digital, advanced TV, and platform expertise through leadership at companies […]

smartclip appoints Frank Plähn as Vice President of Audience Products

<strong>smartclip appoints Frank Plähn as Vice President of Audience Products</strong>

Plähn to level up audience product roadmap for RTL Group’s adtech development unit smartclip, the adtech development unit of RTL Group, announced the appointment of Frank Plähn as Vice President of Audience Products. Plähn will drive the development of an enhanced cloud-native identity hub and shape the product roadmap of smart Audiences — smartclip’s proprietary […]

GumGum appoints new staff members across Germany

<strong>GumGum appoints new staff members across Germany</strong>

The hires come as the contextual-first advertising company attracts new clients in the DACH region GumGum today announces new hires in Germany, with Kalina Kehayova joining as Digital Executive and Larissa Jürges as Programmatic Solutions Manager, as the contextual-first, global digital advertising platform continues to attract strong interest from advertisers across the DACH region. Previously […]

Spoke.ai raises €2m pre-seed to cut through workplace noise with AI

<strong>Spoke.ai raises €2m pre-seed to cut through workplace noise with AI</strong>

AI-powered tool suite that prioritizes and summarizes information for knowledge workers launches in Beta with 500+ companies on its waiting list. Spoke.ai, the AI-powered tool suite, founded by early N26 employees, has secured a €2 million pre-seed round. The round was led by byFounders, with participation from Possible Ventures and a syndicate of experienced operators. […]

Augmented data fabric provider Stratio BD appoints first-ever Chief Marketing Officer to support growth vision

<strong>Augmented data fabric provider Stratio BD appoints first-ever Chief Marketing Officer to support growth vision</strong>

The appointment comes as Stratio BD accelerates its international expansion plans with official launches set for both the UK and France in early 2023 Augmented data fabric specialist Stratio BD has appointed Alexandra Stefanovich as its first-ever Chief Marketing Officer to support the rapidly growing company’s ambitious international expansion plans.  The news comes as the […]

Introducing Yext Chat: Conversational AI for the Enterprise

<strong>Introducing Yext Chat: Conversational AI for the Enterprise</strong>

The product uses OpenAI’s GPT-3 and is immediately available for testing, with plans for a public release in the near future. Yext, Inc. (NYSE: YEXT), the Answers Company, today announced the launch of Yext Chat, a new product that empowers organisations to create conversational experiences with cutting-edge AI. The company plans to publicly release Yext Chat […]

VYKING LAUNCHES IN-STORE AUGMENTED REALITY “MAGIC MIRROR” FOR FOOTWEAR

<strong>VYKING LAUNCHES IN-STORE AUGMENTED REALITY “MAGIC MIRROR” FOR FOOTWEAR</strong>

Virtual try-on startup Vyking.io today unveils its new in-store augmented reality (AR) solution, ‘Magic Mirror’, that will enable consumers to easily visualise footwear through an in-store smart mirror. Activated by walking up to a full-length digitally connected mirror, customers can ‘try virtually before they buy’ dozens of pairs of trainers and other footwear quickly and […]

Saatchi & Saatchi planner launches AI-powered briefing platform, Briefly

Saatchi & Saatchi planner launches AI-powered briefing platform, Briefly

Ewan Patel, a planner at Saatchi & Saatchi London, has co-launched Briefly, a new AI-powered briefing platform which uses the latest developments in Natural Language Processing technology to elevate the brief writing process and facilitate better starting points for creative work.  The platform, which offers AI-generated, human-validated tips, prompts and feedback specifically designed for marketing […]

SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

SMARTY LAUNCHES “LESS MALARKEY, MORE SMARTY” CAMPAIGN

SMARTY, the SIM-only mobile network owned by Hutchison 3G, launches this week a new fully-integrated marketing campaign, “Less malarkey, more SMARTY”. The campaign was developed by MSQ, whose remit joins-up brand, direct response, customer engagement and PR. Launched in August 2017, SMARTY is powered by the Three UK network and has a mission to bring […]

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