Direct Line tackles darkness with Fleetlights: GPS drones that light your way home

Direct Line tackles darkness with Fleetlights: GPS drones that light your way home

Direct Line has created a way to make people safer in darkly-lit areas: Fleetlight drones that light your way on the path ahead. The prototype service: a fleet of flying torch drones, are responsive to an individual’s movements and controlled via a bespoke app. As the ‘Fixer’ brand, Direct Line wanted to solve the issue […]

BBC Earth releases the ‘Story of Life’ app – the largest digital collection of Sir David Attenborough’s work

BBC Earth releases the ‘Story of Life’ app – the largest digital collection of Sir David Attenborough’s work

November sees the launch of an ambitious project to bring Sir David Attenborough’s breath-taking archive to new generations of fans. The Story of Life is a free app from BBC Earth featuring the largest ever digital release of Sir David’s globally renowned work and will be available to download on Thursday 17th November from app […]

HelloFresh Brings Fresh Concept to Radio Advertising with 10-Second Recipes

HelloFresh Brings Fresh Concept to Radio Advertising with 10-Second Recipes

HelloFresh, the global leading provider of fresh food at home, has launched a new campaign breathing fresh life into the often-underused medium of radio advertising. The World’s Fastest Recipes campaign, created by XXS Amsterdam, launched in the Netherlands on Monday October 17th. It uses smartphone technology to share recipe inspiration with a wide audience – […]

R/GA London & Unilever Launch Interactive Storytelling Platform on Facebook Messenger

R/GA London & Unilever Launch Interactive Storytelling Platform on Facebook Messenger

R/GA London, the company for the Connected Age, is working with the Unilever oral care brand, Signal Pepsodent, to drive worldwide behavioural change in just 21 days with a free service which encourages parents and children to brush their teeth together and develop good brushing habits for life. “Little Brush, Big Brush” is one of […]

Juan Valdez Mobile Campaign by Adsmovil for Colombia

Juan Valdez Mobile Campaign by Adsmovil for Colombia

Strategy: The objective of this mobile campaign was to generate a different user experience in which Juan Valdez’s customer could interact with the products during different times through the day. Regardless of the time or weather and could still find adequate product offerings in Juan Valdez stores, trying to become the best alternative for the […]

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