Adverty Wins Third US Patent For BrainImpression, Bringing Ad Viewability Technology To Gaming On Mobile, TV Screens And The Wider Metaverse

Adverty AB (publ) has been granted its third patent by the United States Patent and Trademark Office for its in-game ad viewability technology BrainImpression™; a ground-breaking method for determining ad viewability and impressions within complex gaming environments. The multi-patented invention is one of the core functionalities of Adverty’s leading in-game advertising platform and now covers every screen used in traditional gaming and the so-called ‘Metaverse’ - from mobile phones, tablets and TVs to next-generation devices used for virtual and augmented reality.

Adverty Wins Third US Patent For BrainImpression,  Bringing Ad Viewability Technology To Gaming On Mobile, TV Screens And The Wider Metaverse

Adverty Wins Third US Patent For BrainImpression, Bringing Ad Viewability Technology To Gaming On Mobile, TV Screens And The Wider Metaverse

French hyper-casual publisher TapNation integrates Adverty’s in-game ad technology into multiple games

Leading in-game advertising specialist Adverty AB (publ) today announces a partnership with TapNation, as the French hypercasual publisher includes Adverty’s seamless in-game ad formats within several current, and upcoming titles - the result of a successful Q1 trial with clear positive uplift on all key metrics.

French hyper-casual publisher TapNation integrates Adverty’s in-game ad technology into multiple games

French hyper-casual publisher TapNation integrates Adverty’s in-game ad technology into multiple games

PitchMe launches innovative AI-powered Job Description Generator for recruiters and hiring managers

● New AI algorithm writes skills-based job descriptions that help businesses stand out and attract talent ● Job Description Generator saves HR and recruitment professionals up to 80% of writing time by creating job descriptions 10 times faster while improving candidate matching

PitchMe launches innovative AI-powered Job Description Generator for recruiters and hiring managers

PitchMe launches innovative AI-powered Job Description Generator for recruiters and hiring managers

IRI announces Google executive and CPG advertising leader Kirk Perry as next President and CEO

Andrew Appel to transition to role as Board Director and Advisor

IRI announces Google executive and CPG advertising leader Kirk Perry as next President and CEO

IRI, a fast-growing, innovative, global provider of technology, data and predictive analytics for the consumer, retail, and media sectors, today announced the appointment of Kirk Perry, Google’s President of Global Client & Agency Solutions, as President and CEO and a member of its Board of Directors, effective May 17, 2021. Mr. Perry succeeds Andrew Appel, […]

Covatic appoints industry heavyweight and ex-BBC strategy head as it readies itself for further growth

The Birmingham and London-based start-up has hired ex-BBC veteran Daniel Pike as Chief Product Officer

Covatic appoints industry heavyweight and ex-BBC strategy head as it readies itself for further growth

Covatic, a fast-growing technology company who deliver exceptional in-app experiences by identifying when, where and how each individual can engage with content – all without needing to expose personal data – has readied itself for its next phase of growth by hiring Daniel Pike as Chief Product Officer. Daniel joins Covatic at the start of […]

1 2 3 122