Lovely Leading Ladies in Mobile

Lovely Leading Ladies in Mobile

March 8th is not just another day in March, it is International Women’s Day. A day we commemorate and celebrate the amazing work women do. At Lovely Mobile News, we believe women should be recognized for their amazing contributions all day, every day! Mobile Marketing is kind of our jam, so we wanted to specifically […]

MediaCom and Out There Media employ ‘micro-targeting at scale’ for P&G’s new campaign in Indonesia

MediaCom and Out There Media employ ‘micro-targeting at scale’ for P&G’s new campaign in Indonesia

For the launch of its new Pantene Anti Dandruff Shampoo for women in Indonesia, Procter & Gamble’s (P&G) campaign objective was to reach and engage with all female customers between the ages of 15-55 years. The customers needed to come from across all rural and urban areas, as well as all “secondary cities and urban agglomerates in […]

How FRISO Vietnam “Spread the Love” with a project by Out There Media and Mindshare

How FRISO Vietnam “Spread the Love” with a project by Out There Media and Mindshare

Friso by Friesland Campina is a trusted brand across the world by mums and “mums-to-be”. This trust originates from years of nourishment and love to ensure the products are of utmost quality. Hence it is very important for Friso to get the right information about mums and their infants – so as to allow the […]

Out There Media and Its Partners Mindshare, Arcade and XL Win Silver At The 18th FAB Awards for Unilever

Out There Media and Its Partners Mindshare, Arcade and XL Win Silver At The 18th FAB Awards for Unilever

Out There Media in partnership with Mindshare, Arcade and XL Axiata won a Silver Award at The 18th International Food and Beverage Excellence Awards (The FAB Awards) in London on May 26th, 2016 for Wall’s Ice Cream. The “Taste Joy” campaign for Unilever’s Wall’s brand in Indonesia was recognised in the “Mobile Marketing Effectiveness” category […]