Shutterstock’s Contributor Site and Mobile Applications now in 21 languages

Shutterstock’s Contributor Site and Mobile Applications now in 21 languages

Shutterstock, a leading global technology company offering high-quality assets, tools and services through its creative platform, announced that its contributor-facing website and mobile applications are now available in 21 languages, aligning with the languages already available on the Shutterstock customer-facing site and its new developer portal. “Our contributor community plays an indispensable role in the success of […]

Shiseido blends ad on Hong Kong airport app with store beauty promotion

Shiseido blends ad on Hong Kong airport app with store beauty promotion

Airport Authority Hong Kong partners with JCDecaux Transport to proudly announce the newly launched innovative digital (O2O) advertising platform on the airport authority’s mobile app “HKG My Flight” to connect with passengers and maximise the audience-reach synergy of Hong Kong International Airport advertising. The award-winning “HKG My Flight” mobile app developed by Airport Authority Hong Kong, is designed to […]

Mobile developers grow optimistic about in-game ads, according to DeltaDNA

Mobile developers grow optimistic about in-game ads, according to DeltaDNA

Mobile game developers are still torn on whether advertisements are a monetisation opportunity or necessary evil. According to deltaDNA’s annual ad survey, developers are more confident overall in their marketing strategies but struggle to balance ad revenue with player experience. DeltaDNA has published the results of its annual in-game advertising survey. The study, which surveyed 336 […]

Pixability launches Partner Connect Program to enhance ad campaigns

Pixability launches Partner Connect Program to enhance ad campaigns

Pixability, a video advertising software company, has launched the Partner Connect Program, which will provide Pixability’s brand and agency customers with a marketplace of video platforms, as well as creative, data, and measurement solutions. The platform aims to give video marketers access to components required for a holistic marketing approach, including creative, targeting, reporting and verification […]

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics uses voice recognition to address gender equality for Swedish retailer Tretti

The&Partnership Nordics has created a new campaign, ‘Femti Femti’ (“Fifty Fifty”) for Swedish household retailer Tretti, revealing how the equal sharing of household chores leads to longer-lasting love. ‘Femti Femti’ is based on data from Stockholm University, which shows that couples who share household chores equally stay together longer – and that arguments over housework […]

HUAWEI’s new app uses AI to help the blind ‘see’ emotions through the power of sound

HUAWEI’s new app uses AI to help the blind ‘see’ emotions through the power of sound

HUAWEI has created an app, that allows blind people to ‘see’ or experience emotions on the faces of people they are speaking to using the power of artificial intelligence (AI). The Facing Emotions app utilises the powerful camera and AI of the HUAWEI Mate 20 Pro, to translate seven universal human emotions, into seven unique […]

Stasher checks in with Hotels.com

Stasher checks in with Hotels.com

Stasher.com, the sharing economy solution to luggage storage platform has announced an exclusive integration with Hotels.com, the global accommodation site, to enable consumers to book convenient luggage storage directly from the Hotels.com website and app. The integration connects travellers who have booked accommodation through Hotels.com with hotels and local businesses where they can safely store […]

79% of China advertisers to increase digital marketing spend in 2019, according to AdMaster

79% of China advertisers to increase digital marketing spend in 2019, according to AdMaster

According to the latest survey for 110 advertisers and another 130 digital marketing industry practitioners in China by independent marketing data technology company AdMaster, China’s digital marketing will continue its growth momentum, particularly on mobile. 79% of advertisers intend to increase their digital marketing spend. The average increase is by 20%, 2% higher than the increase in 2018, […]

How to Succeed in Marketing in 2019: Trends and Predictions That Will Keep Your Customers Engaged

How to Succeed in Marketing in 2019: Trends and Predictions That Will Keep Your Customers Engaged

Marketers and brands are always looking for emerging trends and the next best thing to get them discovered with more engaging customers. We have observed what worked over the past year here at YouAppi and throughout the industry. With this knowledge, we were then tasked with learning how customers will operate in the future, what […]

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